Did you know that Isetan Shinjuku Store, Men's Building 1st Floor Cosmetics offers a "skin analysis" beauty service? It's popular because customers can choose cosmetic items based on their skin condition, measured with specialized equipment. And since last year, this skin analysis service has been revamped, allowing us to recommend items that are even more tailored to your individual skin concerns.
Book your skin analysis service here.

Knowing your skin type is the first step to improving your appearance!

The sense of cleanliness that comes from skincare is an important factor that positively impacts both your work and personal life. Having well-maintained skin, regardless of age, reflects a regular and relaxed lifestyle, creating a positive impression on everyone.

The number of men who regularly engage in skincare has increased in recent years. However, many men still rely on information from social media and recommendations from shop staff when choosing skincare products. But are they really checking whether that care is best suited to their own skin?

Finding cosmetics that suit your skin type is the first step to more effective skincare. At the cosmetics counter on the 1st floor Isetan Shinjuku Store, Men's Building we use specialized equipment to measure your skin and then recommend skincare items and provide skincare advice tailored to your needs. If you haven't tried it yet, why not take this opportunity to learn about your own skin and find cosmetics and skincare methods that suit your skin concerns?

The skin analysis service at Isetan Shinjuku Store, Men's Building offers the following:

Since its renewal, the "Smart Mirror Pro," a dedicated skin measurement device that has been well-received by customers, is an automated skin analyzer that is used in many beauty salons in Japan, as well as in South Korea, a leading country in beauty. By thoroughly analyzing skin data from approximately 30 million people, it is now possible to perform more detailed skin measurements than ever before.
Because we can visually confirm your current skin condition with images and numerical data, we can provide high-quality counseling based on highly accurate results.

Skin measurement is performed using specialized equipment. The measurement results are displayed on the spot!

Previously, spot measuring devices measured four items: "pores," "spots," "skin texture," and "skin tone." However, the monitor-integrated automatic skin analyzer "Smart Mirror Pro" measures "pores," "spots," "wrinkles," "skin texture," "sebum plugs," "pigmentation," "moisture retention," and "ideal skin ." Not only can you check your current skin condition, but the AI-powered display of your ideal skin condition allows you to visually check it even without any knowledge of beauty.
* Skin measurement results are displayed in color, but if you are unsure how to distinguish the colors, please feel free to ask our staff for a clear explanation.

[Measurable items]

"Pores," "blemishes," "wrinkles," "skin texture," "sebum plugs," "pigmentation," "moisturizing ability," " ideal skin," etc.

▽▽Click the image to enlarge it and view it more closely.▽▽

"Skin Measurement Service" Details

On the day of your appointment, please come to the Cosmetics section on the 1st floor Isetan Shinjuku Store, Men's Building . A staff member will guide you to a private room.

1. Consultation with a stylist

The stylist will ask you about your skin concerns, the cosmetics you use, and your daily skincare routine.
*Skin analysis service is conducted in a private room.

2. We will take a photograph of the customer's skin condition.

Simply place your face in the "Smart Mirror Pro" and start shooting. Three different lenses allow you to capture images from the surface to the underside of your skin. A key feature is that by lowering the built-in foldable hood, you can capture even clearer images without being affected by ambient light.

3. Measurement results are displayed immediately.

The measurement results will be displayed in just a few seconds. We will review the measurement results displayed on the monitor with you and explain your current skin condition.

4. Here are some recommended cosmetics.

Based on your skin analysis results, we will recommend skincare items such as facial cleansers, toners, lotions, and creams. We also offer personalized skincare recommendations and advice tailored to your specific concerns.

"Skin Measurement Service" Information

---

■Location: Isetan Shinjuku Store, Men's Building 1st Floor, Cosmetics ■Duration: Approximately 1 hour ■Price:
[MI Card Plus Members] First time: 3,300 yen, subsequent times: 2,200 yen [Non-MI Card Plus Members] First time: 5,500 yen, subsequent times: 4,400 yen
►Click here to apply for the Mitsukoshi Isetan MI Card Plus

■Reservations: Reservations are required in advance. Please make your reservation through the dedicated webpage.
►Click here to book your "Skin Measurement Service"
*Mitsukoshi Isetan WEB membership registration is required to make a reservation.

Book your skin analysis service here.