At "ISETAN Leather Fair 2023," you'll find not only exclusive items you can only buy here, but also "ultimate value goods" created through collaborations between manufacturers and Isetan buyers! We want as many customers as possible to get their hands on these superb leather items... This is the sole desire behind the items brought to you by the cooperation of each manufacturer. Therefore, please understand that there are quantity limits on each item. Don't miss this once-in-a-lifetime opportunity!

SADO x Miyauchi Sangyo collaboration! 10,000 yen cordovan belt

A Japanese tannery and belt manufacturer have teamed up to offer this product at an astonishing price! Not only is it great value, but the beautiful "joining" technique is also noteworthy.

SADO x MIYAUCHI INDUSTRY

The seamless joining technique creates the appearance of a single piece of leather.

One reason they were able to offer such an impressive price while using cordovan leather, which is becoming increasingly rare each year, is the three-piece construction that reduces leather waste. However, when you look at the seams, they are joined almost seamlessly, creating a sense of unity as if it were a single piece of leather. This is a technique unique to SADO.
*3 colors x limited to 20 pieces each

• Column: Brand Explanation

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  SADO
  Founded in 1951 in Katsushika Ward, Tokyo, this is one of Japan's leading belt manufacturers. They are committed to meticulous craftsmanship, with each belt finished to perfection at their own factory in Nagano Prefecture.
  
  
  Miyauchi Industries
  A long-established tannery based in Nagano Prefecture. Known for producing leather for automobile manufacturers as well as horsehide for school bags, it is also famous as a master of cordovan leather making.
  

Small leather goods that achieve cost performance through corporate efforts

You'll be surprised to find such high-quality craftsmanship and materials at this price! The reason is simple: the brand's passion for bringing good products to many people. These affordable leather goods, made possible through continuous corporate effort, are something we hope you'll cherish and use with love.

Flathority

The "inside" is also a delight, crafted from a single piece of shell cordovan.

This mini wallet, crafted from Horween's shell cordovan, features cordovan leather throughout, including the interior card pockets and coin case. Because it's made from a single piece of leather without a lining, you might be lucky enough to find one with the tanner's stamp, like the one pictured. Available in three colors: classic black, a popular, understated green, and bourbon, which develops a beautiful patina over time.

• Column: Brand Explanation

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  Flathority
  Founded in 1952 in Katsushika, Tokyo, this bag manufacturer has produced numerous bags for domestic brands for over half a century. Without overseas production facilities, they have consistently focused on domestic production and high-quality "Japan Quality" since their inception, winning numerous awards in bag competitions, including the Japan Leather Award in 2008. It was with the desire to pour all of this factory's production know-how and technical expertise into creating their original brand, Frasolity, a product that "cannot be imitated anywhere else."
  The craftsman who has been the head of the production department at the factory for over 30 years is a seasoned veteran with over 50 years of experience in the field.
  
  

[We're doing it again this year!] The ultimate cost-performance shoes

The cost-effective shoes that were unveiled at the last "Shoe Expo" and proved so popular that they drew long lines, are making a comeback at this year's "Leather Expo"! Get ready for a fantastic lineup that will withstand the turbulent waves of rising prices!

BARKER

British-made Goodyear tires for under 40,000 yen!

BARKER 's cost-effective shoes, which debuted last year and proved incredibly popular, are back this season at an astonishing price of around 40,000 yen, despite being Goodyear welted in Northampton, England. A new semi-brogue style has also been added to the lineup. While they have a simple appearance, the quality is undeniable, and they are a pair of shoes full of the sturdy, no-nonsense spirit typical of British footwear.

RAYMAR/Raymar *Available from September 20th (Wed) to 26th (Tue)

We thoroughly pursue cost-effectiveness across three price ranges.

Raymar is a shoe brand launched by a shoe manufacturer in Shizuoka Prefecture. Left: Horween hatch grain leather and hand-sewn construction, 9/10 finished, priced in the 40,000 yen range. Center: Zonta museum calf leather and Goodyear construction with double leather sole, priced at approximately 40,000 yen. Right: Elegant navy color and Goodyear construction, priced at approximately 30,000 yen. All offer excellent value for money.

HARROGATE

A special opportunity to receive custom-made insoles crafted by artisans.

HARROGATE shoes are characterized by their voluminous feel that fits well with casual styles. Their relaxed look makes them popular even among sneaker lovers. At the Leather Fair, shoe last craftsman Tetsuya Matsuda will be visiting and will be offering a special service of making minor adjustments to the insoles (20 pairs available).

• Tetsuya Matsuda visited our store.
  ■Visit dates: September 30th (Sat) and October 1st (Sun)
  ■Location: Isetan Shinjuku Store, Men's Building B1F, Men's Shoes *Please note that staff may be absent due to serving customers.

• What is ISETAN Leather Fair 2023?
  

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  Starting as "JAPAN Shoe Fair" from 2015 to 2018 and renamed "ISETAN Shoe Fair" in 2019, this hugely popular event at Isetan Shinjuku, which has been held a total of six times, is getting a power-up to coincide with the 20th anniversary of Isetan Shinjuku Store, Men's Building Isetan Shinjuku Store, Men's Building , in the 1st floor promotion/leather goods area and the B1 men's shoes/bags area.
• This is an unprecedented event featuring everything from unique items you can only get here to bargain finds and great value products that will sell out quickly. Don't miss this opportunity to come and visit us!
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• ► View the "ISETAN Leather Fair 2023" special page

View past "Shoe Fair Special Pages" ► ISETAN Shoe Fair 2022
► ISETAN Shoe Expo 2021
► ISETAN Shoe Expo 2020
► ISETAN Shoe Expo 2019

Text: Hiromitsu Kosone
Photographer: yukimi studio