Hello everyone. I'm Ota, the Authentic Wear Manager.
How did you like the "Come forth! Evangelists of Authenticity!" section in my last blog post , where I introduced some of our most passionate stylists in the store? I got a little carried away and ended up writing quite a lot! (laughs)

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Today, I'd like to talk about POLO RALPH LAUREN , the brand I own the most items from in my wardrobe.

My "first polo shirt" was a Polo Bear crewneck sweater that I inherited from my older sister.
Then I started buying button-down shirts and polo shirts, and after getting a job, I started buying more polo shirts, followed by blazers, trousers, ties, chambray shirts, T-shirts, various kinds of 5-pocket pants (lol), cargo pants, and so on...


And last year, when the store reopened after renovations, I wore a single-breasted tuxedo with a Black Watch cummerbund. And then my favorite brown corduroy three-piece suit from Fall/Winter 2018... From my younger days as a classic Italian guy, POLO RALPH LAUREN has been an indispensable brand for me to this day.

I always looked to Italian fashionistas for inspiration for their well-mixed outfits, and as my experience with clothes grew, I became impressed by the level of detail and processing that went beyond what I initially thought was necessary, and naturally, my collection grew.
Also, I felt like even someone like me could look somewhat refined (lol).

This linen Black Watch pattern jacket is really stimulating my desire to buy things. I definitely want to incorporate the check pattern trend that will continue until Fall/Winter 2019.

POLO RALPH LAUREN , which started with wide ties, has become a collection brand with a history of over 50 years. Spring items are already arriving in droves, and many of the items that I thought were nice in the store are already being sold to customers.
I was amazed and delighted by the keen eye and speed of Authentic Wear's customers! I hope you will continue to keep an eye on this brand as it gains momentum.


As we enter the season where we will be introducing our spring/summer products in earnest, we will also be welcoming our customers in spring/summer attire.
Also, be sure to check out how the stylists at POLO RALPH LAUREN are styling the pieces.
In our next blog post, we'll be introducing the "Evangelist of Authenticity" from POLO RALPH LAUREN ! Stay tuned!!

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Photo & Text: Yosuke Ota

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Isetan Shinjuku Store, Men's Building 7th Floor = Authentic Wear
03-3352-1111 (main representative)
For inquiries via email, please click here.