Easily order custom-made dress shirts with your smartphone! A thorough explanation of "Smart Order," a service that keeps customers coming back for more.

Are you familiar with ISETAN MEN'S "Smart Order" service, which launched in March 2019? With "Smart Order," you can choose the fabric, collar style, neck size, and sleeve length, and even whether or not to include pockets. Your shirt will be ready in about three weeks from the time you place your order. It allows you to easily create a dress shirt while paying attention to the details.

In this article, Furubayashi and Ito, stylists in charge of dress shirts and ties on the 1st floor Isetan Shinjuku Store, Men's Building will provide a thorough explanation of "Smart Order," including customer feedback and how to place an order.



  1. 1. What are the advantages of a custom-made shirt that offers a truly satisfying fit?
  2. 2. A stylist's tips for ordering the perfect hairstyle
    1. What does stylist Furubayashi recommend?
  3. 3. A stylist who is 190cm tall and "doesn't fit off-the-rack clothes" shares their real-life experiences.
    1. What does stylist Ito recommend?
  4. 4. Easy 4 Steps! How to Order from the Isetan Online Store


1. What are the advantages of a custom-made shirt that offers a truly satisfying fit?

  • Choose your fabric, collar style, and sleeve length with " Smart Order ," and your order will arrive in approximately 3 weeks.
  • With Isetan Online Store's "Smart Order" service, you simply choose your fabric (from about 50 options), then select your neck size (36-43cm), sleeve length (74-95cm), and collar style (regular, semi-wide, button-down, or horizontal). Your order will arrive in approximately three weeks.
As the name suggests, "Smart Order" offers a simple (i.e., smart) ordering process, making it easy to visualize the finished product and allowing even first-time customers to order with confidence. The price starts at 9,790 yen (including tax), which is in the same price range as ready-made shirts sold at ISETAN MEN'S , and the fact that you can get a shirt that fits you better in about three weeks is a major advantage.

Even in our stores, we receive feedback from first-time customers who say things like, "I want to experience the comfort of a custom-made shirt," and "Custom-made shirts are more satisfying than altering ready-made shirts."


2. A stylist's tips for ordering the perfect hairstyle


  • Yuichi Furubayashi
    Isetan Shinjuku Store, Men's Building 1st Floor = Dress Shirt & Tie Stylist. Until last year, he worked as a store attendant, guiding customers across floors according to their needs. Even within his current position, Furubayashi's grooming is a role model for everyone.
While the Isetan online store provides instructions on how to measure your neck circumference and sleeve length, we would like you to visit our store first. Our stylists will take accurate measurements and advise you on shirt specifications.

In-store, you can try on shirt samples with neck sizes ranging from 36 to 43 cm to select your collar style. After that, we will suggest fabrics from our selection of classic dressy fabrics and seasonal casual fabrics to suit your preferences. Once you've chosen your fabric, your order is complete!

Furthermore, for future orders, we will provide you with your size details on the spot, which you can use to place orders anytime, anywhere through the Isetan online store.

What does stylist Furubayashi recommend?




  • Furubayashi selected five recommended fabrics that can be worn in a week. She also recommends ordering them all at once when you visit the store. This should be enough to wear for an entire season.

Wearing a suit with a shirt that fits snugly around the neck and sleeves is an essential part of a man's grooming. The tailoring and finishing are done by the reliable HITOYOSHI , which is why many customers are so pleased and become repeat buyers.

Available in white or light blue broadcloth, this shirt can be worn with anything from suits to casual jackets. For ceremonies and formal occasions, you can also order a regular collar style, which is less common in ready-made shirts, allowing you to have a beautifully tailored shirt.


3. A stylist who is 190cm tall and "doesn't fit off-the-rack clothes" shares their real-life experiences.


  • Yuga Ito
    Isetan Shinjuku Store, Men's Building 1st Floor = Custom Shirt Stylist. He himself loves Smart Order because ready-made shirts don't fit him. He says that the fit of a shirt makes a huge difference in how you look, so he encourages everyone to get a shirt that fits them perfectly and wear it stylishly.
Since I'm tall, I immediately ordered a dress shirt when they introduced Smart Order. Because I have long arms, ready-made shirts are almost always too short, but with Smart Order, I can choose different sleeve lengths for the left and right sides, so I can wear them comfortably in a perfect fit. The simple process and fast turnaround time are incredibly appealing.

As I've mentioned before, "Smart Order" is simple and easy to use. However, the attention to detail and the quality of the finish, such as the curved cuffs that give a snug fit and the bird's foot-stitched buttons, require a high level of skill.

What does stylist Ito recommend?



  • Ito's Top 3 Recommended Fabrics for Regular and Semi-Wide Legs


    Ito's Top 3 Recommended Fabrics for Business Casual Wear

For business casual attire, we recommend horizontal or button-down shirts made from casual fabrics that are easy to pair with jackets, and that maintain a beautiful V-zone even when the top button is unbuttoned.


4. Easy 4 Steps! How to Order from the Isetan Online Store

  • Ordering Procedure

  • ① Search for "Smart Order" within the Mitsukoshi Isetan online store.
  • ② Choose fabric and color
  • ③ Select neck size, collar style, sleeve length, and pockets.
  • ④ Add to cart and place your order. Delivery in approximately 3 weeks!

We encourage you to try ordering a shirt tailored to your size and experience the comfort and stylish look that comes with it.


Photo & Text: ISETAN MEN'S net

*All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building 1st Floor = Custom-made shirts
03-3352-1111 (main representative)
For inquiries via email, please click here.