EVENT
2019.01.22 update

ISHIKAWA Clothing Brushes | A craftsman himself will introduce the charm of the brushes in detail! A brushing demonstration and production event will be held.

01.26 Sat -01.27 Sat
Isetan Shinjuku Men's Building 8F Isetan Men's Project
ISHIKAWA , which has a workshop in Yokohama, will hold production demonstrations at Isetan Shinjuku Store, Men's Building 8th floor = Isetan Men's Residence each month from January to March.
On the day of the event, Kengo Ishikawa, the second-generation craftsman, will be visiting the store to demonstrate brush making, provide practical instructions on how to use the brushes, and share their appeal. He will also be available to offer maintenance advice to customers who have previously purchased brushes.



ISHIKAWA 's clothing brush is a beloved item among many customers as a masterpiece of clothing care.
Brushes made from "tail hair," which can only be obtained in small quantities from a single horse, are as soft as feathers and surprisingly resilient, allowing you to brush fine, soft fabrics such as cashmere with full force. By thoroughly removing dust from deep within the fabric, it conditions the material and preserves its original texture.


Kengo Ishikawa, the second-generation craftsman

Without any compromise, each brush is meticulously crafted by artisans over a period of three to four days, sparing no effort or time. At the demonstration, you can see part of the process and actually hold the brush in your hands to examine it.

ISHIKAWA Clothing Brush Making Demonstration Schedule
 □ February 23rd (Sat) & 24th (Sun), 11:00 AM - 6:00 PM each day □ March 30th (Sat) & 31st (Sun), 11:00 AM - 6:00 PM each day □ Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence
*Due to unforeseen circumstances, your scheduled visit may be canceled or changed. Also, we may be unavailable at certain times.

Text: ISETAN MEN'S net
Photo: TAKU FUJII

inquiry
Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence
03-3352-1111 (main representative)
For inquiries via email, please click here.

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