As 2018 draws to a close, Isetan Men's Net has once again delivered a variety of features, news, and topics related to fashion.
This time, we'll look back on 2018 based on three keywords that symbolize the year, selected from the buyers of the always-popular floors: men's shoes, business clothing, and authentic wear.
For this first installment, we interviewed Fukuda, the buyer in charge of men's shoes on the first basement floor Isetan Shinjuku Store, Men's Building . What keywords will he pick up on...? You'll have to read to the end!

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Fukuda, Buyer in charge of men's shoes

The casualization of business attire is certainly influencing footwear as well. "The lines between business and casual are blurring, and the 'business casual' category is becoming established. This year, the trend is becoming even more balanced, blurring the lines between business, casual, and outdoor/sports footwear," says Fukuda Isetan Shinjuku Store, Men's Building . Shoes that bridge these boundaries are attracting attention, and styling with them is becoming a trend.
This time, we will introduce Japanese brands that are "highly skilled in manufacturing technology and aesthetics," focusing on three keywords that are linked to current trends.

＼Here are the top 3 keywords representing men's shoes in 2018!／