The appeal of Aramis: Choose according to your style.

Uegaki: Earlier, Morioka-san said that "fashion leaves a lasting impression," and I think that everyone has a "memorable, unforgettable scent," not just limited to fragrances. Fragrances, in particular, are strongly linked to a sense of relaxation and cleanliness, so I hope people will enjoy scents in business settings as a communication tool or as a way to spark conversation.


In Ohno , let's have Ms. Uegaki choose a fragrance from the four Aramis perfumes that would suit Ichiro Suzuki's gray three-piece suit.
For a classic suit, we recommend Aramis Modern Leather Eau de Parfum Spray, which has a classical feel while maintaining a sophisticated urban scent. This "Modern Leather" is a bold reinterpretation of the brand's long-loved icon, "Classic," and, based on a fresh leather fragrance, creates an elegant and modern urban look.
Morioka 's fragrance is masculine and modern, the kind of scent men would like.


In contrast to Uegaki 's "Modern Leather," "Aramis Black Eau de Toilette Spray" has a fresh top note, enhanced with scents of cognac and vetiver, resulting in a sophisticated fragrance with a mysterious lingering finish. It's also perfect for party occasions.
Ohno, this is the much- talked-about "black" Aramis. Take a look at the four styles and think about which outfit you would pair it with.
When explaining Morioka 's 4-piece outfit, I mentioned that "British style is trending," but instead of sticking to a completely standard British style from head to toe, I intentionally created some "blank space," and the choice of how much of your own style you can incorporate into that blank space is what defines your personality. That blank space can even be filled with fragrance.
Understanding the meaning and image of each fragrance, and then deciding to "match it to this style," is how adults can enjoy fragrances and express their intentions.

The key to applying fragrance effectively is to have a subtle scent that wafts when you move.

How does Ohno Morioka apply perfume?
Morioka : I personally wear them on four points: both wrists and behind my ears. Some people wear them on their ankles, or blow them above their heads and pass under them; there are all sorts of ways to wear them.
Uegaki: First, the important thing to remember is not to rub it in after spraying. Fragrances are designed to have a changing scent from top notes to middle notes to base notes, so rubbing it in will disrupt the fragrance's structure. Apply it by letting it blend with your body temperature, and one or two sprays is the right amount.
Ohno Fragrances comes in so many varieties, which makes choosing difficult, doesn't it?
Uegaki: Women enjoy perfume as an accessory, but for men, the image of "wearing a fragrance" is more fitting. Women apply it to their favorite spots before going out, but men should apply it around their waist, inner thighs, and ankles after showering or before getting dressed. The fragrance will rise from below, giving the impression of wearing a fragrance that "wafts gently when you move." Also, it's helpful to remember that eau de toilette and eau de parfum have different fragrance durations.

"To decide or to miss"—how you play is a deliberate style for adults.

Morioka: I often say in my lectures and talk shows, "Please wear a pocket square," but there are still surprisingly many people who think it's "embarrassing" or "trying to look cool," and I think fragrance is a similar feeling. But once you get past that, it becomes fun. People often say, "The finishing touch to a man's attire is his shoes," but I think from now on, "The finishing touch will be fragrance."
Ohno: When someone compliments me by saying, "You smell nice," I think I'll continue wearing it.
Choosing a fragrance is fun, so it's a great idea for couples to choose one together. Just like with clothing, you can control your impression by "how you play with the gray areas." Have fun deciding whether to "make a statement or go for something unexpected."
Ohno: Kaori is something that changes my mindset, so I think it has something in common with fashion, like a "relaxed or effortless" feel.
Morioka clothing has the power to elevate oneself, and so does fragrance. Self-investment is important for men.
There are no rules when it comes to choosing a fragrance , and there are no situations where you shouldn't wear fragrance. Just like with fashion, choose a fragrance as a tool to enjoy the time, place, and occasion.
Thank you very much, Ohno .

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