At Isetan Shinjuku Store, Men's Building 3rd floor, International Designers section, we are highlighting Ninki Shuzo, a sake brewery from Fukushima Prefecture. Under the theme of "Welcoming the New Year with Japanese Sake," we will be introducing their flagship brand "Ninkiichi," including their first-pressed Junmai Ginjo and sake that won a gold medal at the 2014 National New Sake Appraisal Competition. Enjoy Japan's proud traditional craftsmanship together with fashion.


Ninkiichi (Ninki Shuzo) is a small brewery in Nihonmatsu, Fukushima Prefecture, committed to handcrafted sake nurtured by water from Mount Adatara and the cold winters. Using traditional tools such as steaming the rice used as the raw material for sake in a Japanese cauldron, they are a brewery that only produces ginjo sake by hand, and instead of storing it in tanks, they store it in bottles to prevent exposure to air.



(Left) Ninkiichi, 2014 Brewing Year, National New Sake Appraisal Gold Medal Winner, 720ml, ¥5,400 (Right) Ninkiichi Hatsushibori Junmai Ginjo (Seasonal Limited Edition), 720ml, ¥1,404

Popularity No. 1 (Japanese sake) promotion
December 26th (Saturday) - December 31st (Thursday)
Isetan Shinjuku Store, Men's Building 3rd Floor = International Designers

*All prices include tax.
*Drinking alcohol is prohibited by law for those under 20 years of age.
*Please refrain from drinking alcohol or participating in tastings if you are driving a vehicle (including motorcycles and bicycles) or are underage.

inquiry
03-3352-1111 (main representative)