2025.01.29 update

A peek inside Isetan Men's personal belongings! Director Nakamura: Items that satisfy daily needs, where "bigger is better" | #IsetanMen'sFavoriteItems


In this series, " #IsetanMensFavoriteItems ," key figures at Isetan Mens, who have a keen eye for style and a sharp aesthetic sense, introduce their favorite personal belongings and items they want.

The new year has begun, but it's still the middle of winter in January. During this cold time of year, you're probably spending a lot of time at home. January's "#IsetanMensFavoriteItems" theme is "home items" that are indispensable to you. Following Matsuoka, the buyer for "ISETAN HOME ESSENCE," the second person we'll introduce is Nakamura Motoki, the director of this media outlet, "ISETAN MEN'S net." He's a man who stands out even among the editorial staff for his unique theories and meticulous approach to choosing things.

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Motoki Nakamura
ISETAN MEN'S net Director
After joining Isetan Co., Ltd., I gained experience in sales and product management at Isetan Shinjuku Store, Men's Building . Later, I became interested in the media field, and since 2023, I have been working as an editor for ISETAN MEN'S net at Studio Alta Co., Ltd., a group company of Mitsukoshi Isetan Co., Ltd. My interest in fashion began in junior high school, and I have experienced various styles such as street style and high fashion. Currently, I am exploring my own minimalist style both professionally and personally.
  1. An item that satisfies your desire to own something, where "bigger is better."
  2. Wine-scented extra-large diffuser by Dr. Vranjes
  3. My personal "timeless staple": the Arflex "Marenco" sofa.

An item that satisfies your desire to own something, where "bigger is better."

Nakamura says that "minimalism" and "functionality" are essential to his lifestyle. In addition, he is drawn to products that are unexpected or innovative.
Especially recently, with the idea that "bigger is better," people tend to choose the largest size or highest-spec model in their home, and apparently, spending time surrounded by such things truly satisfies their desire for ownership.
Let's take a look at some of Nakamura's favorite items.

Wine-scented extra-large diffuser by Dr. Vranjes


Dr. Vranjes
Diffuser "Rosso Nobile"
(5000ml) 151,800 yen *Image is of the person's personal item *Dr. Vranjes products are available at Isetan Shinjuku Main Building 5th Floor Interior.
*Availability at the Mitsukoshi Isetan online store is limited.


About two years ago, when I moved, I bought a room fragrance from DR. VRANJES, a brand I'd always admired. I really love the "Rosso Nobile," a classic scent inspired by red wine, which reminds me of the nostalgic grape gum candy.
The extra-large bottle, which immediately catches the eye, is the largest capacity offered by the brand, a 5-liter size, which I deliberately chose. When I first bought it, I was overwhelmed by its presence when I placed it down, but its design blends well with the room and furniture, and now it's an indispensable part of my interior.

My personal "timeless staple": the Arflex "Marenco" sofa.


Arflex
Sofa "Marenco"
(Reference: Price of 2-seater sofa with linen cover: 591,800 yen)
*The image is of the person's personal belongings.
*Arflex products can be ordered at the concierge counter on the 5th floor of the main building of Isetan Shinjuku store.

The Arflex "Marenco" sofa boasts a minimalist design that seamlessly blends ruggedness and cuteness. It's an indispensable "best sofa" in my life. I bought it about 10 years ago, and it originally had a different fabric, but I'd always been drawn to the linen cover with the logo, and I finally got my wish fulfilled by getting a new one. Just changing the cover has transformed its appearance, making it look like a brand new sofa, and I've grown even more attached to it.
Since "Marenco" suits any style, I combine it with various cushions and blankets depending on my preference and mood at the time. Lately, I've been using an oversized banana cushion by Andy Warhol as an accent to relax in.

[Related Article] ►A peek inside Isetan Men's personal belongings! Buyer Ayumi Matsuoka_The essence of a lifestyle she cherishes

*All prices include tax.
*The information in this article is current as of the time of publication. Product information may be revised or changed without notice.

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