2024.06.25 update

Eyewear brand Eyevol makes its debut on the 8th floor of the men's department store!

06.26 Wed -08.29 Thu
Isetan Shinjuku Men's Building 8F Isetan Men's Residence

From June 26th (Wed) to August 29th (Thu), the eyewear brand Eyevol will open its first store in the Isetan Shinjuku Isetan Shinjuku Store, Men's Building Isetan Shinjuku Store, Men's Building on the 8th floor, at Isetan Men's Residence. Eyevol is an eyewear brand created by EYEVAN, which has the concept of "eyewear to wear," for people who enjoy various lifestyle scenes such as fashion, sports, and the outdoors without borders.

Based on Eyevan's signature classic and timeless design, the frame is made of "TR-90," which boasts excellent durability, lightness, and flexibility. The inside of the temples and nose pads are made of "TPE," a resin material with rubber-like properties and excellent oil and weather resistance. The lenses are made of "CR-39," which cuts out over 99% of ultraviolet rays, minimizes distortion, and provides comfortable wear even for extended periods. Furthermore, by maximizing the material properties of "TR-90" and "TPE," the carefully calculated weight balance results in a voluminous design that is surprisingly comfortable to wear compared to conventional plastic frames.
From design to manufacturing, every step of the process is committed to "Made in Japan," with Ivol products being created through a combination of state-of-the-art machine manufacturing and the skilled handiwork of artisans.

FRIEDMAN 29,700 yen

The "FRIEDMAN," which incorporates trends from the early 2000s, is a versatile and simple model. By incorporating polygonal elements into a part of the shallow lens shape, it achieves a design that is simple yet somehow striking.

HEATH III 37,400 yen

Featuring a wide, authentic square silhouette, these sunglasses boast a sharp design with reduced volume, making them a perfect fit not only for sports but also for more formal occasions. A versatile model that suits a wide range of face shapes and situations.

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Event Information
Ivol Promotion
  • Event period: 6
  • Venue: Isetan Shinjuku Store, Men's Building 8th Floor, Isetan Men's Residence

*Please note that some items are available in limited quantities, and we apologize if they are out of stock.
*All prices include tax.

For inquiries, please contact Isetan Shinjuku Store, Men's Building 8th Floor, Isetan Men's Residence, Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.