Maui Jime, an eyewear brand born on the island of Maui, Hawaii, has landed in Japan. Sunglasses are a necessity on this tropical island where you are exposed to intense sunlight all year round. Maui Jime eyewear, refined in such an environment, will be available for a limited time from July 17th (Wed) to July 30th (Tue) at Isetan Shinjuku Store, Men's Building 1st floor promotion.

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Founded in 1987 on Lahaina Beach in Maui, Maui Jim has become a global brand by enhancing the visual experience through cutting-edge technologies such as high-precision polarizing films and color enhancement technology.

All Maui Jim sunglasses feature "PolarizedPlus2" lenses, which offer polarization and color enhancement. This technology cuts out uneven light reflection (glare) and reduces blue light, keeping your eyes healthy.

Maui Jim eyewear is not only a great fashion item, but also a powerful companion for your summer activities. Why not get your hands on some Maui Jim eyewear?

Despite its simple, angular silhouette, this model is packed with thoughtful details, including complementary color schemes and iconic elements such as slashes and wave patterns.

These slim, lightweight sunglasses are made of nylon. The native pattern on the temples adds a touch of sophistication.

Featuring a retro design and playful color scheme, this iconic model boasts embossed details and a contrasting color logo on the hinges and temples.

These glasses are eye-catching with their bold design, playful color scheme, and tone-on-tone embossed logo. The iconic slash detail on the temple tips adds to their impressive appeal.

These slim and durable nylon sunglasses are simple yet striking, featuring a native pattern and slash design on the temples.