Swiss eyewear brand AKONI will be holding a pop-up event at Isetan Shinjuku Store, Men's Building 1st floor promotion area from Wednesday, March 8th to Tuesday, March 21st.

Aconi, a luxury eyewear brand attracting attention within the industry.

Aconi is an eyewear brand that started operations in Switzerland in 2020 by Jeff Solorio and John Juniper, the founders of DITA. Paying homage to traditional techniques and craftsmanship cultivated over many years, they continue to push the limits of quality by carefully selecting the finest materials and employing the skilled techniques of Japanese craftsmen.

In particular, the frames, with their timeless and sophisticated designs that are sure to be cherished for years to come, feature finishes reminiscent of those found in high-end watches and writing instruments, boasting a level of craftsmanship that makes them a lifelong companion. No compromises are made in material selection; the nose pads utilize a unique lightweight ceramic material, while the frames employ the highest quality Japanese acetate and titanium, resulting in a comfortable fit.

This pop-up event will feature our full men's and women's collections.
During the event, the lineup will also include MetropolitanCROSSbottle, which combines art and eyeglass cleaning cloths and is known for its collaborations with various artists and celebrities, as well as DIFFUSER Tokyo, which has garnered significant attention from the global eyewear market for its sophisticated eyewear cases made from high-quality genuine leather.
Take this opportunity to experience a wonderful eyewear lifestyle like never before.

Aconi Eyewear Collection

"ARTEMIS"

The "ARTEMIS" is incredibly lightweight, like a feather, yet boasts a robust, full-titanium design. Influenced by the architecture of historical architect Robert Mallet Stevens, its design blends the curves of Art Nouveau with the clean lines of modernism.
Like the bold architectural styles of the time, the transition from the front to the temples is skillfully handled, highlighting the unique and refined hinges of the Aconi. The streamlined nose bridge reflects Stevens' rationality, while the powerful, tactile lines adorning the rims reflect his masterful technique of achieving maximum effect with minimal ornamentation.

"AKARI"

The "AKARI" model embodies the spirit of Gio Ponti, a master of Italian modern design. The masculine mid-century atmosphere and elegant tapered lines of the Pirelli Tower in Milan, a well-known work by Ponti, are beautifully reflected in the silhouette of the "AKARI."
Just like Ponti, the designers of Acconi apply an attractive press pattern to the titanium surface, a pleasant knurling to the temples, and exquisite, sophisticated decorations.

"VENUS"

"VENUS" was inspired by Marilyn Monroe's legendary scene in the 1953 film "How to Marry a Millionaire." In that film, she demonstrated that men are invariably attracted to women who wear glasses.
"VENUS" blends the bright, pop vibe of a Hollywood icon with a unique sensuality, offering a fresh interpretation of the classic cat-eye design. With its deeply sculpted acetate curves, bold outlines, and repeating dot matrix design on the titanium rim, this piece embodies the aesthetics of mid-century pop art.

"AKONI-CASE"

Aconi eyewear cases are made from recycled cotton-picking gloves. Through recycling, we strive to minimize our impact on the environment.

Metropolitan Cross Bottle - A glasses cleaning cloth that can also be enjoyed as fashion art.

Metropolitan Cloth Bottle offers eyeglass cleaning cloths made from fibers 1/1000th the thickness of a human hair. The fabric, with its carefully selected fiber quality and blend, is recommended for maintaining not only eyeglasses and sunglasses, but also camera lenses, watches, computer and mobile phone screens, musical instruments (wind instruments, guitars, etc.), glasses, and dishes.
Furthermore, the large sizes of 45cm x 45cm and 55cm x 55cm, along with their silky, lustrous appearance, make them suitable for use as handkerchiefs, scarves, or bandanas. The pop-up store will feature a variety of colors and patterns that can also be enjoyed as art.

Diffuser Tokyo Fashion Eyewear Goods Now Available

Diffuser Tokyo is a brand that develops innovative eyewear accessories incorporating modern designs. Offering eyeglass cases, holders, cords, and maintenance goods, they propose designs that can be enjoyed by both men and women as fashion items, without being bound by existing conventions, making them an excellent gift for someone special.
This pop-up shop will feature a lineup of eyewear cases, glasses holders, and sacoche-style eyewear bags.