2022.09.14 update

Leather shoe brand NERD MIND introduces boots in a limited-edition color exclusive to Isetan Shinjuku store | ISETAN Shoe Fair 2022

NERD MIND, a leather shoe brand that champions the concept of "NERD MIND = craftsmanship," will exclusively at Isetan Shinjuku Store for its new 2022 Autumn/Winter item, "nove," during the " ISETAN Shoe Fair 2022 " event held from September 21st (Wed) to October 4th (Tue). The limited edition color will be available at Isetan Shinjuku Store, Men's Building B1F, Men's Shoes section. (The limited edition color will be available from September 28th (Wed)).

These high-quality leather shoes are produced by Madras, a company celebrating its 100th anniversary, and feature a classic design updated for modern times.

►Regarding the sales method for NERD MIND shoe fair limited edition items on September 28th (Wednesday)

Boots "nove" ¥47,300 [ exclusively at Isetan Shinjuku Store ]
*Available from September 28th (Wednesday)

□Isetan Shinjuku Store, Men's Building, B1 Floor, Men's Shoes / Mitsukoshi Isetan Online Store

View Products

*Sales at the Mitsukoshi Isetan online store are scheduled to begin around 10:00 AM on Wednesday, September 28th.

This is NERD MIND's first boot design, featuring a side-gore type with a large single piece of leather covering the instep. It utilizes a Goodyear welt construction and is equipped with a lightweight, high-grip EVA sole from Vibram, making it ideal for everyday wear.

Furthermore, the sole features a special design exclusive to NERD MIND, with the usual yellow "VIBRAM" logo replaced with a black one. This subtle detail enhances the overall modern design of the boot, which is a welcome touch.

The item being sold exclusively at Isetan Shinjuku Store this time is the burgundy color version of "nove." This is also the brand's first attempt at using leather with an antique finish.

During this period, a wide selection of NERD MIND's regular line items will also be available. Viewing them alongside the limited-edition items will allow you to enjoy the brand's worldview even more. Please note that the limited-edition items are available in limited quantities, so if you're interested, act fast.

Information on how to purchase the limited edition "nove" burgundy color shoe at the NERD MIND shoe fair on September 28th (Wednesday).


Customers wishing to make a purchase should come to the NERD MIND men's shoe space on the B1 floor of Isetan Shinjuku Store, Men's Building by 10:10 AM on Wednesday, September 28th. A lottery will be held at 10:10 AM to determine the order of entry.

*Stock is extremely limited. Depending on the order of the lottery, you may not be able to purchase the item, so please understand in advance.
*Some of the stock will also be available for purchase on the Mitsukoshi Isetan online store from around 10:00 AM on Wednesday, September 28th.

View NERD MIND products at the Mitsukoshi Isetan online store.

■Related Articles ・The first model from leather shoe brand <NERD MIND>, "Uno," has arrived at Isetan Shinjuku Store, Men's Building B1F!

Event Information
“ISETAN Shoe Expo 2022”
  • Event period: September 21st (Wed) - October 4th (Tue)
  • Venue: Isetan Shinjuku Store, Men's Building 1st Floor Promotion Area, Isetan Shinjuku Store, Men's Building B1F Men's Shoes

Depending on the crowd situation, we may hold a lottery to determine the order of entry.

Depending on the crowd situation, we may limit the number of items you can purchase.

・Some items will also be available for purchase at the Mitsukoshi Isetan online store .

*Sales at the Mitsukoshi Isetan online store are scheduled to begin sequentially from around 10:00 AM on Wednesday, September 21st.

Text: ISETAN MEN'S net

*All prices include tax.
*The information in this article is current as of the time of publication. Product information may be revised or changed without notice.
*Please note that the information posted may be changed or canceled without notice due to various circumstances. Please be sure to check our website before visiting.
*Please note that we may restrict customer entry to prevent the spread of COVID-19.
*Some errors were found in the text, and it has now been corrected. September 27, 2022

For inquiries, please contact: Isetan Shinjuku Store, Men's Building , B1F, Men's Shoes, Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.