Based on the concept that "beauty can be cultivated," athletia , a skincare and lifestyle brand that supports supple beauty regardless of age or gender, will be holding a promotion at Isetan Shinjuku Store, Men's Building 1st Floor Cosmetics from July 13th (Wed) to July 26th (Tue).

In addition to Isetan Shinjuku Store, Men's Building special kit, which includes skincare items perfect for the active summer season, we will also introduce new hair care and deodorant items recommended for the upcoming season when sweat and sebum buildup can be a concern.

Isetan Shinjuku Store, Men's Building Special Kit is a great value set containing five items: a facial cleanser that thoroughly cleanses the skin with natural clay and scrub, a lotion that circulates moisture to the stratum corneum, a serum that replenishes and retains moisture and oil to lead to plump and soft skin, a UV gel that protects the skin from ultraviolet rays, and an easy-to-use refreshing sheet.

This product is recommended not only for those who want to try out the entire series, but also for travel and business trips.

• ■Set contents

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  • Smooth Scrub Wash (120g/full size)

  Skin Protection UV50 (50g/SPF50+/PA++++)

  • Core Balance Oil Sample (5mL)

  • Core Balance Toning Lotion Sample (7mL)

  • Face and body wipes (2 sheets)

For summer scalp care, try a shampoo and conditioner with the fragrance of natural plant essential oils that will give you the comforting feeling of an aromatherapy spa in the comfort of your own home.

The lineup includes a shampoo that cleanses dry scalp and hair with rich lather and fragrance, a treatment that allows for easy self-massage of the scalp during bathing to promote healthy scalp and hair, and a trial kit containing approximately one week's worth of shampoo and treatment.

athletia medicated deodorant mist suppresses sweat odor with its uniquely developed antibacterial and deodorizing technology. The refreshing, fine mist adheres to the skin with a cool, comfortable feeling, along with the fragrance of natural plant essential oils. The antibacterial effect lasts for a long time, even when you sweat.

[Special Gift]

The first 10 customers who purchase a total of 7,700 yen or more of athletia products, including scalp care shampoo and conditioner, will receive a brand-original "athletia wood brush" as a gift.

During this period, customers who purchase athletia active&go products will receive two face and body wipes as a gift.
*The "Scalp & Hair Care Trial Kit," "Basic Kit," and " Isetan Shinjuku Store, Men's Building Special Kit" are excluded from this offer.

*Please note that the number of novelty items is limited.

▶View athletia products at Mitsukoshi Isetan Online Store