EVENT
2022.06.16 update

Three new fragrances from SERGE LUTENS ' new "Matin Lutens" line are now available! A promotion is being held to introduce recommended fragrances for summer.

06.22 Wed -07.05 Tue
Isetan Shinjuku Men's Building 1F Cosmetics

From SERGE LUTENS , the fragrance brand created by artist Serge Lutens, often called "the intellectual and philosopher of France," comes "Matin Lutens," a collection that reinterprets the morning routine and is inspired by time spent with "water."
From Wednesday, June 22nd to Tuesday, July 5th, the cosmetics section on the 1st floor Isetan Shinjuku Store, Men's Building will be showcasing the new "Matin Lutens" collection along with recommended summer fragrances.

Matin Lutens offers fragrances that express three different aspects of "water" suited to different occasions: "purity," "abundance," and "vibrancy."

This promotion features the new "Matin Lutens" collection, as well as four fragrances selected from the brand's signature "Collection Noire" collection, perfect for adding a touch of summer to your day. These captivating scents will highlight and enhance the individuality of each person. Enjoy expanding your world of imagination through the beauty of the colors, the fragrance names, the poems, and the scents themselves—all guided by your own sensibilities.

"Matin Lutens"

"L'EAU SERGE LUTENS"
Eau de Parfum (100mL) ¥14,300
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[Lutans' Water]
The brand's best-selling fragrance, "L'Au Serge Lutens," has been revamped. White musk creates a warm impression and a clean, fresh scent reminiscent of a carefully ironed shirt. It's a fragrance that will captivate many.

"PAROLE D'EAU"
Eau de Parfum (100mL) ¥14,300
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[The Language of Water]
"Paroldo" represents the clear, pure water flowing into the depths of the ocean. Lemon zest provides a crisp, refreshing touch. It's an aromatic fragrance that evokes a sense of surrendering to nature.

"DANS LE BLEU QUI PÉTILLE"
Eau de Parfum (100mL) ¥14,300
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[Blue sparkle]
A vibrant marine note, reminiscent of the moment you plunge into the vast ocean, sparkling in the afternoon sun of summer.
Coriander seeds add strength and presence. It's an energetic fragrance that is both sensual and vibrant, expressing a lively vitality.

SERGE LUTENS

Parfums Serge Lutens is a world of fragrance created by Serge Lutens. The inspiration for his scents comes from dreams, stories, childhood memories, and his home in Morocco. It is a prestige fragrance brand that fully showcases Lutens' personality.

►View SERGE LUTENS products at Mitsukoshi Isetan Online Store

►Mitsukoshi Isetan Online Store
[2022] Perfumes Recommended by Staff Isetan Shinjuku Store, Men's Building - From refreshing scents popular in summer to sophisticated adult fragrances -

Event Information
SERGE LUTENS Promotion
  • Event period: June 22nd (Wed) - July 5th (Tue)
  • Venue: Isetan Shinjuku Store, Men's Building 1st Floor, Cosmetics

*The first 30 customers who present the Mitsukoshi Isetan app and purchase a SERGE LUTENS fragrance during the event period will receive a free 5mL miniature sample of "La Vierge de Fer".

*Please note that the information posted may be changed or canceled without notice due to various circumstances. Please be sure to check our website before visiting.
*Please note that we may restrict customer entry to prevent the spread of COVID-19.

Text: ISETAN MEN'S net

＊All prices include tax.
＊The information in this article is current as of the time of publication. Product information may be revised or changed without notice.
* Click here for Mitsukoshi Isetan remote shopping

For inquiries, please contact: Isetan Shinjuku Store, Men's Building 1st Floor, Cosmetics Department, Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.

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