A dazzling tie has been created through a collaboration between TIE YOUR TIE , a tie brand created by Franco Minucci, known as one of Italy's most stylish men, and Nishijin Okamoto, a Kyoto textile company with over 100 years of history. It will be available from Wednesday, March 25th at a promotion held on the 1st floor Isetan Shinjuku Store, Men's Building in the dress shirt and tie section.



Tie Your Tie, a renowned Florentine shop known to those in the know, has captivated gentlemen with its eponymous necktie brand, and now it has collaborated with Nishijin Okamoto, a Kyoto textile manufacturer.

Kinran, a traditional textile from Nishijin, Kyoto, boasts a history of over 1,000 years. It is a magnificent and opulent textile made using gold and silver threads, which are treated as treasures in shrines and temples. Its greatest appeal lies in its three-dimensional and intricate woven patterns and its elegant and refined luster.


This collaboration features a seven-fold tie made with luxurious "kinran" (gold brocade). TIE YOUR TIE 's signature "settepieghe" tie is handcrafted by veteran artisans who have mastered the special seven-fold technique, resulting in a soft, three-dimensional texture like a scarf. Combined with the lightweight "kinran" developed specifically for ties, it will create an elegant V-zone.

The necktie designs come in a lineup of nine different patterns. We hope you will feel closer to "Kinran," a type of brocade that has been treasured since ancient times, and rediscover the beauty of traditional textiles.