EVENT
2020.03.10 update

MATSUDA | A limited edition model of the iconic "M3023" sunglasses, featured in a popular movie, is now available exclusively at Isetan Shinjuku.

03.11 Wed -03.31 Tue
Isetan Shinjuku Men's Building 8F Isetan Men's Project
A limited-edition model of the "M3023" sunglasses, a signature model of the legendary eyewear brand MATSUDA , will be available at Isetan Shinjuku Store, Men's Building 8th floor = Isetan Men's Residence. It will be unveiled for the first time during a promotion starting March 11th (Wednesday).

Sunglasses "M3023" ¥71,500 each
*Limited to 10 pieces of each color

MATSUDA has released numerous eyewear designs to the world over the years. Among them, the "M3023" became a hot topic after being worn by the protagonist of a certain movie. This pair, featuring delicate patterns created by the meticulous engraving techniques of Japanese craftsmen, truly embodies the essence of MATSUDA .

Combined with its innovative frame design, this model exudes a unique presence and has gained immense popularity among eyewear enthusiasts worldwide.


This classic model now features polarized lenses and is available exclusively at Isetan Shinjuku. The high-spec lenses provide even greater visual comfort, making them ideal for more active situations such as driving and fishing.

This time, we have prepared 10 pairs each of black and khaki, each with a serial number of 1/20. These highly coveted sunglasses will finally be available at Isetan Shinjuku Store, Men's Building .

Event Information
MATSUDA Promotion
  • Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence

Photo & Text: ISETAN MEN'S net

*We will accept phone orders and reservations from noon on Wednesday, March 11th.
*All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence
03-3352-1111 (main representative)
For inquiries via email, please click here.

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