A leather outer garment is a must-have item. It's an item that becomes more comfortable and cherished the more you wear it, so you want to choose one that you're truly happy with. From February 1st (Saturday) to February 18th (Tuesday), Isetan Shinjuku Store, Men's Building 5th floor = Men's Tailored Clothing will be simultaneously holding a pattern order event featuring two major leather brands, EMMETI and Cinquanta. Why not take the time to carefully examine each brand and find the perfect piece for yourself?

Founded in 1975 in Vinci, a town near Florence, Italy, as a workshop for fur and leather garments, EMMETI is a brand that embodies a sporty yet elegant style, based on the concept of "Elegante Sportivo" (elegant sport). Known for its skillful use of materials and exquisite fitting that demonstrates a deep understanding of the human physique, EMMETI's leather wear boasts refined silhouettes and a sophisticated presence, making it highly popular every season at Isetan Shinjuku Store, Men's Building .

During the event, we will be offering two models: the "JURI" single-zip rider jacket, a best-selling model from the spring/summer season, and the "ELIA" raglan zip rider jacket, a special order model for Isetan Shinjuku Store, Men's Building which will be available for pattern ordering for the first time. You can create your own unique jacket by selecting your preferred leather color, lining, and zipper.

■Price: "JURI" from 132,000 yen , "ELIA" from 104,500 yen

■Materials: Suede (goat), Nappa (sheep)

■Colors: 17 colors

■Sizes: 44-52

■Delivery: Early May 2020

Founded in 1973, Cinquanta is a factory brand located in Empoli, a suburb of Florence, Italy. As a specialist leatherwear brand, it is a manufacturer with a craftsman's spirit that pursues better quality and price, and is always striving to create high-level products.

Featuring designs that blend classic styles with a touch of playfulness, incredibly soft and lightweight high-quality leather, and beautiful colors, this brand offers high-quality, premium leather wear.

At Isetan Shinjuku Store, Men's Building first ever order event, four of the brand's most popular models will be available: two types of single rider jackets, a double rider jacket, and a safari jacket. In addition to being able to choose your preferred material, lining, and zipper, what you should really pay attention to is the wide variety of 25 colors available. This impressive range of colors, a hallmark of the brand's expertise in beautiful color rendering, is a unique and appealing feature.

Furthermore, the length of the garment and sleeves can be adjusted in 1cm increments (*), so you can experience the unique finish that only pattern-ordered garments can offer.

■Price: Single "H502/1・H503" from 121,000 yen , Double "H507" from 140,800 yen , Safari "H719" from 171,600 yen

■Materials: Suede (goat), nappa (sheep), cavallo (horse)

■Colors: 25 colors

■Size: 42-52

■Delivery: Early May 2020

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