The theme is "Fendi Library" FENDI , the leading luxury brand from Rome, Italy, will be holding a pop-up store for its Fall/Winter 2019 men's collection from July 3rd (Wed) to July 16th (Tue) Isetan Shinjuku Store, Men's Building 1st floor = Promotion area.

Karl Lagerfeld's boundless imagination shines through.

For FENDI Fall/Winter 2019 men's collection, creative director Silvia Fendi chose Karl Lagerfeld, who is in charge of the women's ready-to-wear and fur departments, as a guest artist.

A collaborative collection has been created featuring collage prints of mood boards that connect Lagerfeld's Paris and Rome workshops, containing handwritten notes, images, and sketches.

FENDI 's iconic "Baguette" bag makes its debut.

This collection marks the debut of FENDI 's legendary "Baguette" bag in a men's collection. Since its creation in 1997, the "Baguette" has been a highly popular "iconic" or "it bag" for women, and is highly practical as it can be used as a crossbody bag, handbag, or belt bag.

Top: Bag ¥328,320 (18 x 28 x 7 cm)
Bottom: Bag ¥328,320 (18 x 28 x 7 cm)
* pre-sale at Isetan Shinjuku Store

The men's "Baguette," which will be available for sale nationwide before anywhere else, will be offered in a wide variety of sizes, from mini to maxi, using luxurious crocodile and mink, as well as the iconic "Selleria" calf leather "Cuoio Romano." An exclusively at Isetan Shinjuku Store .

Furthermore, the "Peekaboo Essential for men," a size between the long-awaited "Regular" and "Fit" sizes, will be available for pre-sale in the "Peekaboo" family of leather bags, which debuted in 2009. While retaining the charm of the "Peekaboo" that gives a sophisticated finish to any style, this model, which is versatile enough for both formal and casual occasions, will also be available exclusively at Isetan Shinjuku Store .

NEXT [Opening Report] Japan's fastest pop-up store, filled with homages to Karl Lagerfeld, opens on the 1st floor Isetan Shinjuku Store, Men's Building