The trendy V-zone is a "regimental return"—bringing a fresh take on the traditional style.
Watanabe, a buyer of dress shirts and ties, commented, "At Pitti Uomo, we saw an increase in people wearing regimental ties, and it seems that people who previously experimented with small patterns and paisley designs have returned to regimental ties. It gives the impression that they have suddenly become the forefront of fashion."
Reflecting this trend, the dress shirt and tie section on the 1st floor Isetan Shinjuku Store, Men's Building , offers a wide variety of regimental stripe colors this season. With a selection of materials including silk, shantung, and gauze, you can be among the first to enjoy the "regimental stripe revival" mood.

"I want to wear a blazer," and "regimental" stripes emerged as the main focus of the V-zone.
While black and brown have been dominant as base colors in suits and jackets until now, the trend for the next few seasons will center on classic navy. This navy trend is supported by a global desire to wear blazers, and the new look involves reminiscing about the classic American traditional patterns while adorning the V-zone with a quintessential regimental tie.
Even those who prefer plain or small-patterned ties when wearing suits are drawn to the clean and sophisticated look of regimental ties, returning to the "joy of dressing" that American traditional style offers.
As a sophisticated alternative to school uniforms, this collection showcases adult regimental stripes based on navy and purple, making them suitable for business settings. Furthermore, regimental stripes in muted earth tones, in line with the trending keyword "safari resort," offer a fresh and modern look.
These V-neck outfits using regimental ties will be revealed sequentially in this series, "The Art of the V-Zone," so be sure to check them out. Get a head start on blazer styling, which will become mainstream this autumn and winter, and enjoy the latest coordinates that go beyond traditional styles.
inquiry
Isetan Shinjuku Store, Men's Building 1st Floor = Dress Shirts & Ties
03-3352-1111 (main representative)
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