2019.02.17 update

A classic bag from that popular brand has been remodeled to a more modern size for easier use.

Isetan Shinjuku Store, Men's Building , is on the verge of a spring renovation. The brands and items, carefully selected from both domestic and international sources, skillfully incorporate elements that reflect the times. These elements include the latest designs and styles that evolve with the diversification of lifestyles, and classics that possess timeless, universal value. At first glance, the collection may seem contradictory, but through the filter of Isetan Men's, the contours of real men's fashion are vividly depicted.

Left/Zanellato ¥92,880 (33x35x8.5cm)
Medium/Stefano Mano ¥291,600 (29x36x10cm)
Right / Daniel & Bob ¥88,560 (25x25x10cm)
■ Isetan Shinjuku Store, Men's Building , B1F = Men's Bags
*Scheduled to launch on Wednesday, March 6th.

Every brand has models that are considered "masterpieces" but have sadly disappeared from their collections. Years later, for the sake of fans who lament that they can no longer get their hands on them, ISETAN MEN'S frequently reissues carefully selected masterpieces from the past. This season, the sizes have been revised and made smaller to fit modern lifestyles.

The ZANELLATO "Giobatta" is a masterpiece of helmet bags. It's been reduced in size by approximately 10% compared to previous models, and is now perfectly sized to fit A4 files both vertically and horizontally. By using the hand-rubbed grained leather "Marcapunto," also used in the brand's iconic "Postina" model, this bag has become suitable for business use as well.

The "Art .173" is a one-handle brief from STEFANOMANO, featuring an aging leather body that develops a beautiful patina over time and a real lizard flap. This 2014 model boasts an excellent design as a 2-way brief, retaining a classic feel while also being a soft brief with a modern, tailored construction that suits contemporary styles. Originally a larger size, the model has since been updated to A4 size.

DANIEL&BOB, known for its numerous iconic products, offers a wide variety of models. The "Orfeo Mini" is a 3-way style bag that can be worn over the shoulder or on the shoulder by adjusting the strap. The size has been reduced by approximately 30% compared to the original, resized to fit a tablet. Originally A4 size, it has been resized to B5. It has been reborn as a bag that can be carried like a body bag or cart bag.

The development of digital gadgets has drastically changed the possessions of modern people. B4-sized laptops have become tablets, and in this paperless era where everything can be done with a smartphone, large-capacity bags are unnecessary in an age where bigger is no longer better. There is also the expectation that once-classic items, having evolved through resizing, may become new masterpieces themselves.


Photo: Tatsuya Ozawa
Text: Yasuyuki Ikeda

*All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building , B1F = Men's Bags
03-3352-1111 (main representative)