"Surpriser" Hoshiba's thoughts on the secrets of adult gifting

I love surprises. I'm a "surpriser" (laughs). I love making people I care about happy, and that suits my nature as an editor. I thoroughly interview the person I'm talking to and seriously consider the structure and pacing to make them happy or surprised.

For example, while "plus one gift" is commonplace these days, for Valentine's Day, consider giving bath salts or bath oil along with fragrant roses. Combining them creates a unique story: "Enjoy the scent of the roses while warming your body." The "plus one" is your own creativity.


This time the theme is "Erotic and Conservative Valentine's Day," where "erotic and conservative" means sexy and conservative. The most beautiful thing is to look sexy while still being conservative. It's a kind of sexiness that isn't overt, a sexiness that peeks out from time to time, or a restrained sexiness.

For example, when a pilot, who is constantly under stress, smiles in a moment of relaxation, women are captivated. It's similar to the moment a businessman loosens his tie; I think it's the embodiment of the desire to see someone who is always controlled by reason and intellect let their guard down. Surprises are one way of doing this, and various schemes are devised because of the desire to see someone who is usually controlled let their guard down. That's what's interesting about it.

NEXT> Hoshiba's way of spending a sexy and cool Valentine's Day