This pop-up store features the first Fall/Winter collection under IMn 's creative director, Haider Ackermann.

"It was a huge hit, wasn't it?" said Mr. Toga as he looked at the ready-to-wear collection. "The khaki color and bomber jackets are subtly in line with current trends, but the details are typical of Haider. This coat looks like something I could wear right now," he said, deciding to try it on.

I thought Toga 's double-breasted Chester coat was really rock and roll, and I even tried turning up the collar. The cashmere feels amazing and is elegant, yet it's also cutting-edge.


"Yes, I'd like to see that pre-release item," said Mr. Toga, striking a perfect pose with the "Toujours Mini" in aluminum color, which will be available from the first day of release.

Toga : It's a color that goes with anything. It's the kind of thing that seems like it should exist but doesn't. It just sold out a little while ago! The flap is magnetic, and there are pockets both inside and out, so it's functional. It's a pain to take out your keys or lipstick every time, isn't it? If you can quickly take out a mirror, you'll be popular (laughs). Oh, there are a lot of accessories too. I use quite a few myself!


I.M.
Berluti is a shoe manufacturer founded in Paris in 1895. They not only pride themselves on using the finest materials and techniques in shoemaking, but their creativity, including patinas that intentionally age beautifully and motifs inspired by old calligraphy, has attracted many enthusiasts. For Ms. Toga, who personally uses many Berluti products, what is it about the brand that appeals to her?


Toga:
I've been editor-in-chief for quite a while now, but Berluti has always been special to me. Venetian leather, patina, Scritto... it's a huge advantage, isn't it? I think the fact that it's unique, something you can't find anywhere else, is what men seek most. Berluti is symbolic and easy to understand. Of course, there are their signature shoes, but their accessories also have an identity, so you end up wanting everything. Ultimately, men end up with Berluti, unlike any other brand. Plus, it's a bit cheeky, but everyone compliments it (laughs).



Event Information

Berluti Pop-up Store

□November 29th (Wednesday) - December 12th (Tuesday)
□ Isetan Shinjuku Store, Men's Building 1st Floor = Promotion
*Sales at the online store " NORENNOREN ISETAN MITSUKOSHI " will be limited to a specific period, from 10:30 AM on Wednesday, November 29th to 10:00 AM on Monday, December 11th.


inquiry
Isetan Shinjuku Store, Men's Building 4th Floor = International Luxury
03-3352-1111 (main representative)