Perfetto, whose name means "perfect" in Italian, specializes in elegant dress shoes made using the Goodyear welt construction method. Each pair is meticulously crafted, achieving both comfortable wear and a stylish form. A pattern order event by this brand will be held from November 1st (Wed) to 7th (Tue) at Isetan Shinjuku Store, Men's Building B1F, Men's Shoes. Explore the allure of Perfetto, which uses high-quality imported materials and practices robust shoemaking that rivals the sophisticated atmosphere of Europe.

Event Information

Perfetto Pattern Order Event

□November 1st (Wednesday) - 7th (Tuesday)

□ Isetan Shinjuku Store, Men's Building , B1F = Men's Shoes
Order Details ■Price: From 57,240 yen ■Delivery: Scheduled for the end of February 2018

A production system that balances the four essential elements of shoes.

Perfetto is an original brand created by Binaseiko Co., Ltd., a men's shoe factory that handles OEM production for numerous famous shoe manufacturers and select shops. "We started Perfetto in 2007 with the desire to create shoes that we can express ourselves, utilizing the technical skills we have cultivated by taking on various types of OEM work and the know-how we have accumulated," says Masayuki Shimamura, who is in charge of sales.

"Our brand policy is 'Let's make good shoes.' We value the balance of four elements: a last that combines a beautiful silhouette with comfort, leather that determines the first impression, the functionality of the Goodyear welt construction that molds to the shape of your foot over time and becomes a natural cup insole, and design," he continues.

Binaseiko is committed to training shoemakers, actively recruiting young people who are passionate about shoemaking and want to "make good shoes," while also having a system in place to pass on the skills of veteran craftsmen. Furthermore, for leather, one of the four essential elements of a shoe, they visit leading Italian tanneries (leather tanning companies) that supply to famous shoe manufacturers in Europe and America, and even commission custom-made leather.


With this custom order service, you can choose not only the shoe last and leather, but also 11 colors for the lining, medallions (decorative perforations), sole, bottom color, edge color, and even shoelaces. As you check all the options, you can truly experience the feeling of creating a pair of shoes that are "just for you."

"Perfetto's pattern order service offers the advantage of being able to order sizes that aren't usually available in stores, and the opportunity to participate in the shoemaking process like putting together a puzzle. Please come to the store, combine your favorite pieces, and create a pair of shoes that you'll be truly satisfied with," says Mr. Shimamura.

This fall, they will be adding boot orders to their menu, and both shoes and boots will have a lead time of approximately three months. Orders for the new Spring/Summer 2018 collection will also be delivered in February, when the Spring/Summer season begins.

NEXT> Carefully selected imported leather that matches four distinctive shoe lasts.