DITA, a luxury eyewear brand from Los Angeles, USA, has released a new model, "SYSTEM ONE," featuring a beautiful two-layer titanium construction. All colors are available at the DITA counter on the 2nd floor of Isetan Shinjuku Store, Men's Building .

"SYSTEM ONE" 73,440 yen

The theme is traditional Japanese culture and the efficiency derived from it.

The "SYSTEM ONE" model, just released in April, features a distinctive two-layer frame with titanium wire nested within titanium wire. Inspired by Japanese cursive calligraphy, the design is based on the delicate lines of a single stroke, making it a lightweight and luxurious pair of sunglasses that is currently attracting a lot of attention.

The overall shape is the DITA-esque Targa shape, and for the first time in the brand's history, "titanium cups" are used as wind shields on the sides of the frame. In combination with the three-dimensional bridge that protrudes slightly forward, it gives the face a sense of depth.

This is the new standard for DITA going forward.

Featuring a lightweight yet durable double titanium rim and a beautifully molded inner rim, the "SYSTEM ONE" comes standard with gradient and solid lenses. The lenses are almost flat, giving off a luxurious feel similar to mirrored lenses, and the stronger light reflection creates a cool, urban image. The gradient lenses, in particular, are recommended for women.

DITA is an indispensable brand for fashionistas, combining design work that influences fashion trends with the precise craftsmanship of highly skilled Japanese artisans who handcraft their products. Put on the "SYSTEM ONE," our top pick this season, and enjoy an exciting summer life.

*All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building 2nd Floor = International Creators
03-3352-1111 (main representative)