[Feature] "My Best Coat" - Breaking free from preconceived notions makes wearing coats even more enjoyable.
- Following the trend of returning to classic styles, spring coats are also being made with longer lengths.
- A spring coat as the "next outerwear" to wear instead of a jacket.
- MooRER is recommended for those who want to wear spring outerwear in a more mature style.
- Being able to wear a classic coat well is a mark of a true gentleman.
- Try on our "ultra-thin leather," created with incredible technique!
- Hancock's spice colors make enjoying spring coats even more vibrant.
- Evo's spring coats, popular for their faded (uneven) color due to garment washing.
- Suitable for a variety of occasions, from casual outings to business trips and travel.

Yuki Yamaura, buyer in charge of the import section on the 4th and 5th floors of Isetan Shinjuku Store, Men's Building
Following the trend of returning to classic styles, spring coats are also being made with longer lengths.
While the trench coat is considered the "king of men's coats" and a representative item for men, the longer one has been involved in fashion, the stronger the fixed idea that "coats are something you wear over a jacket" tends to become. Therefore, in this spring's "My Best Coat," we have prepared elegant coats that can be thought of more freely, not only for work but also to be lightly worn over a spring knit on the weekend. Until now, shorter, lighter coats have been the mainstream for spring, but this spring we are also offering longer, dressier types in our lineup.

A spring coat as the "next outerwear" to wear instead of a jacket.
First, I'd like to recommend a spring coat from the brand HERNO , which needs no introduction. HERNO is popular for its balanced blend of modern and classic styles, but for the "My Best Coat," it features a hybrid stand-collar and Chester coat design, and instead of the usual Gore-Tex, it uses a lighter, easier-to-wear 3-layer fabric. The waterproof tape also serves as a design accent, resulting in a stylish coat.

HERNO
Coat: 95,040 yen
*Exclusive to Mitsukoshi Isetan
■ Isetan Shinjuku Store, Men's Building 4th Floor = International Luxury
With its signature HERNO design, this jacket is a versatile item for men, perfect for commuting or business trips when worn over suits or ensembles, as well as for casual weekend wear or for dressing up on Premium Friday. It comes in three colors: beige, khaki, and navy.
MooRER is recommended for those who want to wear spring outerwear in a more mature style.
Compared to HERNO , which has a sporty image, MOORER is more refined and suitable for business casual wear. As a high-end down jacket brand that is committed to being made in Italy, it is famous for its autumn/winter collections, but from this season onwards, it is also putting effort into its spring/summer collections.
MooRER
Coat: 135,000 yen
■ Isetan Shinjuku Store, Men's Building 4th Floor = International Luxury
A key characteristic of MooRER coats is their pursuit of high quality down to the smallest detail. This elegant Chester-style coat gives a light and airy impression whether worn open or closed. The overall design is simple, so enjoy styling it in different ways, such as by turning up the collar.

Being able to wear a classic coat well is a mark of a true gentleman.
CALIBRO12 is an original brand from a leather factory near Florence, Italy, and is renowned for its outerwear, which is produced using advanced tailoring techniques that carry on Italian craftsmanship.
Calibro 12
Coat: 96,120 yen
*Exclusive to Mitsukoshi Isetan ■ Isetan Shinjuku Store, Men's Building 4th Floor = International Luxury
For this edition of "My Best Coat," we commissioned Calibro12 to create a "serious classic trench coat." It's a quintessential raglan-sleeved trench coat, but the leather lining on the collar adds a touch of sophistication when you wear it with the collar up. Wear it with confidence as a mark of refined taste. It comes in two colors: beige and navy.

Try on our "ultra-thin leather," created with incredible technique!
rvl/Arviel, based in Perugia, Italy, is a brand currently gaining attention for its shearling and leather outerwear. They handle everything from planning to production in their own atelier, and this ultra-thin leather coat, born from the skills of expert craftsmen, is so thin you wouldn't know it's leather just by looking at it.

R.V. Elcourt 248,400 yen
*Exclusive to Mitsukoshi Isetan
■ Isetan Shinjuku Store, Men's Building 4th Floor = International Luxury
The design is a standard stand collar, but the outer fabric is made of thinly shaved leather bonded with cotton, making it incredibly lightweight. While the coats in the regular collection are usually shorter in length, this one has been made longer, resulting in a more elegant silhouette. It comes in beige and navy.Hancock's spice colors make enjoying spring coats even more vibrant.
Walking through the city, catching a glimpse of yourself in a building's glass window while waiting at a traffic light and thinking, "Wow, I look pretty cool," is a secret pleasure. How about a colorful rubberized cotton trench coat that will make passersby look at you with admiring eyes?

Hancock coat: 127,440 yen
■ Isetan Shinjuku Store, Men's Building 5th Floor = Business Clothing
The "041" model, a bestseller from the Scottish outerwear brand HANCOCK, is popular for its modern and beautiful silhouette. It's perfect for business and casual wear, and also works well as a raincoat during the rainy season.

Evocoat 69,120 yen
■ Isetan Shinjuku Store, Men's Building 5th Floor = Business Clothing
Evo's spring coats, popular for their faded (uneven) color due to garment washing.
Hevo is an outerwear specialist brand based in Puglia, Italy. Their coats feature rich textures achieved through Italian dyeing and processing techniques, combined with sharp silhouettes. The brand is known for its brighter colors selling out quickly, and the garment-dyed nylon fabric changes color depending on the light. These coats can be styled in a variety of ways, from dressy to sporty to casual.

Ivo
Coat: 74,520 yen
■ Isetan Shinjuku Store, Men's Building 5th Floor = Business Clothing
The crisp texture, unlike that of ordinary nylon coats, contributes to a refreshing feel, making it a coat you can enjoy wearing well into the summer.
Mackintosh coat: 96,120 yen
■ Isetan Shinjuku Store, Men's Building 5th Floor = Business Clothing
Suitable for a variety of occasions, from casual outings to business trips and travel.
From MACKINTOSH, a long-established British outerwear brand, we've selected a hooded trench coat made of high-density nylon. The hood can be removed for business wear and attached for weekends, adding a stylish accent to your outfit. The length, which covers a jacket, provides a sense of security.
*All prices include tax.
inquiry
03-3352-1111 (main representative)
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