Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence will be holding "Watch Collectors Week" from Wednesday, June 22nd to Tuesday, July 19th. Under the theme of "Art of Luxury Watch Making," we will be introducing this season's watch trends and exquisite mechanical watches that will captivate enthusiasts.


During this period, we will be introducing the new "Swiss Alps Watch" from Heinrich Moser & Cie., a Swiss watch manufacturer founded in 1828. While its appearance closely resembles a smartwatch, it features a beautifully decorated in-house hand-wound movement, showcasing the craftsmanship that only a traditional mechanical watchmaker can provide.

Heinrich Moser "Swiss Alps Watch"
18K white gold, case diameter 44 x 38.2 mm, 3 ATM water resistance, manual winding (in-house), limited edition of 50 pieces worldwide, 3,240,000 yen. *Only one piece will be available at Isetan Shinjuku Store, Men's Building 8th floor = Isetan Men's Residence.


Furthermore, on Saturday, July 2nd, to commemorate the launch, a talk show will be held Isetan Shinjuku Store, Men's Building 8th floor = Isetan Men's Residence, featuring Heinrich Moser CEO Eduard Meylan and Masaharu Nabata, editor-in-chief of the watch-specialized web magazine "Gressive".

In this special talk show, we will focus on this new watch, which was created as an antithesis to the remarkable evolution of smartwatches in recent years and symbolizes the fighting spirit of the mechanical watch industry. We will discuss the essence of watchmaking as a mechanical watch manufacturer in the age of smartwatches. Don't miss this unique opportunity.

Heinrich Moser Special Talk Event
□Date and Time: Saturday, July 2nd, 3:00 PM - 3:30 PM □Location: Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence □Participation Fee: Free *To register or inquire, please visit the store or call us. 03-3225-2852 (Direct Line) Contact: Momoi/Takeshita *This event is by reservation only. Please note that registration will close once the capacity is reached.

*All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence
03-3352-1111 (main representative)