"On weekdays, we have many businessmen from the Marunouchi area, and it's clear that they really love this area. You can sense their affection for the city from casual conversations. It's also interesting how the clientele changes completely on weekends," says a stylist at ISETAN SALONE MEN'S, a store that offers a memorable experience. We'll tell you about their popular underwear and fragrances, perfect for gifts.


SIDO-underwear , a popular brand at Isetan Shinjuku Store, Men's Building has arrived!

"For Valentine's Day in February, handkerchiefs, underwear, and socks were popular as 'chocolate plus one' gifts," says Arai, the person in charge. "Of course, ties are a classic gift, but MOLTON BROWN , which can be purchased for under 10,000 yen, has a wide range of fragrances, and body washes in beautiful colors are also popular. In response to requests, we have also stocked SIDO-underwear , which is popular in men's underwear on the first basement floor Isetan Shinjuku Store, Men's Building ."


Finding a fragrance that suits you is a gentleman's refinement.

Regarding fragrances, they mentioned that "customers often pick up brands that you wouldn't typically find in select shops in Marunouchi," and that unique fragrances such as the Swedish fragrance brand BYREDO and the British brand CREED, which focuses on high-quality ingredients, are popular.

On the other hand, "authentic fragrances that evoke a gentlemanly image for men," such as FLORIS and PENHALIGON'S, which hold a Royal Warrant from the British Royal Family, are also popular.

Furthermore, SERGE LUTENS offers a wide range of fragrances, and it seems they have a strong interest in artistic beauty. Find your perfect spring scent at Isetan Salone Men's, where you'll find a selection of sophisticated fragrances for adults.


Isetan Salone Men's
■1F, Shin-Tokyo Building, 3-3-1 Marunouchi, Chiyoda-ku, Tokyo ■Business Hours: 11:00 - 20:00
Open in Google Maps ▶

inquiry
03-6206-3190 (direct)