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2015.09.18 update

The manufacture watch brand Prim has arrived.

09.23 Wed
Isetan Shinjuku Men's Building 8F Isetan Men's Residence
Prim, a watch manufacturer from the Czech Republic and a highly skilled in-house watch brand, will now be available at Isetan Shinjuku Store, Men's Building 8th floor, Men's Watches section.



Its history began in the mid-1800s, and from 1949, when it started manufacturing watches under the name Prim, to the present day, it continues to create traditional watches that exude craftsmanship. From the movement to the case, the Bohemian crystal glass made in the Czech Republic, the dial and hands, everything is produced in-house, resulting in luxury timepieces that are presented as gifts at international ceremonies and sporting events.

Prim "Spartak"
Manual winding (in-house), stainless steel, 36mm case diameter, 5 ATM water resistance, ¥426,600 (tax included)

Please take this opportunity to see our collection, which fuses cutting-edge technology with the timeless craftsmanship of a bygone era.

inquiry
Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence Men's Watches
03-3552-1111 (main representative)

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