The second installment of the fragrance gallery, held in February, is back. To make choosing a fragrance even more enjoyable, this time the "image" of each fragrance is expressed through photographs taken with Leica camera. Events such as fragrance order sessions with perfumers will also be held on weekends during the exhibition period. Sharpen your sense of smell and sight and find a fragrance that becomes "your alter ego"...

EVENT


Marco Mari, Executive Manager of MIRKO BUFFINI FIRENZE, will be visiting the store to assist you in choosing your fragrance. Saturday, June 27th, 1:00 PM - 7:00 PM


Fragrance Ordering Event <br>Perfumer Hideyuki Matsuno will be visiting the store to blend fragrances tailored to each customer's scent preferences and lifestyle. The ordering process takes approximately 30 minutes, and you can choose from three types of bottles. The finished product will be ready in approximately three weeks. Price: 50ml for 10,800 yen (tax included). July 4th (Sat) - July 5th (Sun), 11:00 AM - 7:00 PM each day.

Fragrance Consulting Event <br>A consulting event will be held by Kuniko Nakata, a permanent lecturer at the Japan Fragrance Association and a fragrance coordinator. We will listen to your daily routines and preferences and suggest recommended fragrances. July 11th (Sat) 12:00-19:00 / July 12th (Sun) 12:00-17:00

We offer a lineup of 12 niche fragrances.


ACQUA DI PARMA
The brand gained attention by releasing citrus fruit fragrances in the 1930s. It remains a leading Italian fragrance brand, consistently creating sophisticated scents that transcend trends.

AEDES DE VENUSTAS
Aedes de Venustas, a boutique in New York, is a select shop that attracts perfume enthusiasts.


BYREDO <br> Founded in Stockholm by Ben Gorham, a fine arts graduate, who was captivated by the intricacies of perfumery. Working with perfumers, he creates fragrances that embody his own ideas. His scents are characterized by their theoretical yet creative approach.

EDITIONS DE PARFUMS FREDERIC MALLE
Frédéric Malle provided perfumers with the time and resources to create artistic perfumes. Each meticulously crafted perfume bottle is signed with the artist's name.

HEELEY
HEELEY is a perfume brand created by James Heeley, a perfumer active in Paris. Based on the traditional art of French perfumery, James Heeley continues to create original fragrances. His innovative scents and attention to detail, including the packaging, continue to captivate people.


IL PROFVMO/Il Profumo <br>Creator Silvana Cassoli has had a talent for distinguishing different scents since childhood, and after studying cosmetic science and botany, she founded the brand. Its initial hit was "Chocolat," and it is currently popular as "Musk Blue."


Lorenzo Villoresi: Lorenzo Villoresi became interested in spices and essences after traveling to the Middle East. He is a highly regarded perfumer who draws fragrance ideas from different countries and cultures.


Maitre Parfumers et Gantier: Gianfranco Laporte, who has been given the highest title of perfumer, "Nose," creates perfumes using high-quality, carefully selected ingredients and traditional methods. The packaging design is also characterized by its dignified and classical aesthetic.


MIRKO BUFFINI FIRENZE: Searching the world for fragrances, Mirko Buffini Florence was influenced by Japanese waka and haiku poetry, and has created perfumes inspired by them. The raw materials are extracted from natural sources and blended with essences that have been aged for 75 days.


PENHALIGON'S
Starting as a single barber shop, the company later earned the title of Royal Warrant Holder, barber and perfumer to the British Royal Family. They produce perfumes that blend tradition with ingenuity. Currently, they hold Royal Warrants from the Duke of Edinburgh and the Prince of Wales.


SANTA MARIA NOVELLA
With a history spanning nearly 800 years, it is one of the brands that has been loved by many European aristocrats and continues to be supported today. Within its tradition and history, it continues to offer items related to noble fragrances, often described as the "art of healing."


SERGE LUTENS
Serge Lutens, often described as "the intellectual and philosopher of France," continues to create unique forms of beauty in various fields, including fragrance, cosmetics, video, and photography. In 2007, he was awarded the Commander of the Order of Arts and Letters of the French Republic.

Frag Gallery
From Wednesday, June 24th to Tuesday, July 14th
Isetan Shinjuku Store, Men's Building 1st Floor = Promotion