EVENT
2026.01.07 update

Knitwear brand BATONER is holding its first-ever pop-up store! Redefining the standard of cashmere. [Isetan Shinjuku Store]

01.14 Wed -01.20 Tue
Isetan Shinjuku Men's Building 1F Promotion
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Batoner Pop-up

Knitwear brand BATONER will be holding its first pop-up store at Isetan Shinjuku Store, Men's Building 1F Promotion area from Wednesday, January 14th to Tuesday, January 20th.
During the event, BATONER will be showcasing its product collection, primarily focusing on cashmere.
Please visit our store to see our collection of cashmere items crafted with advanced techniques.

SUNSHINE CASHMERE

The new "SUNSHINE CASHMERE" collection is a special collection born from the designer's journey to Inner Mongolia in search of the ideal raw wool, and the encounters that led to its creation.
By combining carefully selected raw materials with BATONER 's exquisite techniques, "SUNSHINE CASHMERE" boasts a refined, high-gauge knit that embodies the inherent strength of the material itself and the depth of the craftsmanship.
The combination of carefully selected raw wool and BATONER 's products has resulted in a garment that exudes presence.

Batoner Sunshine Cashmere Mock Neck

SUNSHINE CASHMERE MOCK NECK
59,400 yen

Batoner Sunshine Cashmere Crew Neck

SUNSHINE CASHMERE CREW NECK
59,400 yen

Batoner Sunshine Cashmere Crew Neck

SUNSHINE CASHMERE CREW NECK
59,400 yen

ESSENTIAL

The "ESSENTIAL" series uses exceptionally high-quality cashmere, spun from only the most uniform and beautiful fibers. Its smooth touch and refined appearance make it a versatile addition to any wardrobe. Available in four sizes, it offers a wide range of choices to suit many customers.


Batoner INNOCENT CASHMERE CREW NECK

INNOCENT CASHMERE CREW NECK
57,200 yen

Butner INNOCENT CASHMERE TURTLE NECK

INNOCENT CASHMERE TURTLE NECK
57,200 yen

Butner INNOCENT CASHMERE MIDDLE WEIGHT DRIVERS KNIT

INNOCENT CASHMERE MIDDLE WEIGHT DRIVERS KNIT
81,400 yen

Novelty gift

■During the event period, the first 65 customers who purchase BATONER products totaling 33,000 yen (including tax) or more at Isetan Shinjuku Store, Men's Building 1st floor promotion will receive a "hand warmer" as a gift.


*The novelty items are available on a first-come, first-served basis and will be discontinued once supplies run out. Please inquire at the store for details.
*Please note that you may not be able to choose the color of the novelty item.

Event Information
BATONER Pop-up
  • Event period: January 14th (Wed) - January 20th (Tue)
  • Venue: Isetan Shinjuku Store, Men's Building 1st Floor Promotion
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Editing: STUDIO ALTA

＊All prices include tax.
＊The information in this article is current as of the time of publication. Product information may be revised or changed without notice.

For inquiries, please contact Isetan Shinjuku Store, Men's Building 5th Floor, Men's Tailored Clothing.
For inquiries via email, please click here.
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