EVENT
2025.09.26 update

STONE ISLAND is holding a pop-up store focusing on "denim" at Isetan Shinjuku.

10.01 Wed -10.07 Tue
Isetan Shinjuku Men's Building 1F The Stage
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STONE ISLAND
DENIM RESEARCH
POP UP STORE

STONE ISLAND will be holding a pop-up store at Isetan Shinjuku Store, Men's Building 1F, The Stage from October 1st (Wed) to October 7th (Tue). This pop-up store will feature "DENIM RESEARCH," a new project that will launch in the Fall/Winter 2025-26 season. It will be available for pre-sale at select stores ahead of the rest of the world*.

*General sales are scheduled to begin on October 16th (Thursday).

Apology and correction regarding product information

*Updated on Friday, September 26th


In this project, we will apply the brand's signature technical know-how and its commitment to pushing the boundaries of innovation and design to denim, one of the most iconic categories in apparel, and expand its possibilities.


Denim first appeared in STONE ISLAND 's collections in 1984, introduced in a way that naturally harmonized with the brand's vision. In the Fall/Winter 2001 season, it was launched as "Stone Island Denims," establishing its own unique branding and design.

 Apology and correction regarding product information
*Updated on Friday, September 26th

*The coats shown above are made to order.

*The vests shown above are made to order.


 [Apology and Correction ] *Updated September 26th (Fri)
Some of the products featured in this article are available for pre-order.
For more details, please ask a store employee.
 We sincerely apologize for any inconvenience caused to our customers.


And now, STONE ISLAND is revisiting its brand roots while exploring new possibilities to forge the future of denim. This collection features a wide range of items, from its uniquely developed innovative materials—"Polypropylene Denim," "David Light Indigo-TC," and "Micro Corduroy"—to traditional Japanese selvedge denim.



Furthermore, each item pays homage to denim tradition with an indigo-colored compass logo badge and nickel shank badge buttons.


We also have items available exclusively at our pop-up store, so please stop by and take advantage of this opportunity.

ABOUT | STONE ISLAND

Founded in Italy in 1982, STONE ISLAND is a brand that continues to lead the world in product design and apparel innovation, with a focus on functionality and practicality, and has built a worldwide community.

Event Information
Stone Island Pop-up Store
  • Event period: October 1st (Wed) - October 7th (Tue)
  • Venue: Isetan Shinjuku Store, Men's Building, 1st Floor, The Stage
*On Thursday, October 2nd, Isetan Shinjuku Store, Men's Building will be closing at 5:00 PM due to an event.
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Text: ISETAN MEN'S net

＊The information in this article is current as of the time of publication. Product information may be revised or changed without notice.
*Product information was updated on September 26th.

For inquiries, please contact: Isetan Shinjuku Store, Men's Building 6th Floor, Men's Creators
For inquiries via email, please click here.

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