2025.08.08 update

[Feature] The hottest luxury fragrances and eyewear you won't want to be without this summer!


Whether it's summer vacation, travel, festivals, the outdoors, or sports, eyewear and fragrance are essential for any occasion. Isetan Shinjuku Store, Men's Building 4th floor, Men's Luxury has picked out everything from the latest new arrivals to timeless classics from various brands. These are must-have items for styling that beats the heat!

table of contents

    1. Fragrance
      1. Christian Louboutin
      2. DSQUARED2
      3. THOM BROWNE
      4. Brioni
      5. Brunello Cucinelli
    2. Eyewear, sunglasses
      1. TOM FORD
      2. Loro Piana
      3. DSQUARED2
      4. THOM BROWNE
      5. Brioni
      6. Brunello Cucinelli

Fragrance

Envelop your skin in your favorite scent! A lineup of items to create a memorable summer.

Christian Louboutin

Introducing our new fragrance, making its debut Isetan Shinjuku Store, Men's Building !

Christian Louboutin
Fragrance 80mL
33,990 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY

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Christian Louboutin
Fragrance 80mL
33,990 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY

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Christian Louboutin
Fragrance 80mL
33,990 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY

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Top left: Fetish La Rose

The alluringly captivating and intensely sweet scent of black cherry blends seamlessly with the soft, charming allure of rose, adding a new interpretation to irresistible temptation. You'll be drawn in by the liqueur-like cherry and the reborn charm of rose.


Top right: Fetish Ronson

A mysterious freshness, enhanced by pepper, bursts forth, developing into captivating spices and warm wood. The enigmatic aroma enchants the mind.


Below: Fetish Rumble

Warm, captivating amber envelops the green floral notes of tuberose, expressing delicate sensuality. Welcome to a world of intoxicating amber swirls.


DSQUARED2

A fragrance for men and women that you'll want to share with your special partner.

DSQUARED2
Fragrance 100mL
16,720 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY
DSQUARED2
Fragrance 100mL
16,720 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY


Left: Icon Pour Homme


This men's fragrance is born from the popular ICON series. The top notes blend the freshness of sun-kissed citrus with the warmth of ginger, leading to a bold floral scent, and finally, an elegant finish.

Right: Icon Pool Fem


This refreshing women's fragrance opens with citrus notes. A sparkling touch of pink pepper bursts forth, while the warmth of sandalwood, the sensuality of musk, the sweetness of vanilla, and the depth of ashwood accentuate femininity.

THOM BROWNE

A contrasting fragrance that exquisitely brings out the allure of vetiver.

THOM BROWNE
Fragrance 75mL
34,100 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
THOM BROWNE
Fragrance 75mL
26,400 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury


Left: Vetiver Absolute


Centered around pure vetiver extract, this fragrance boasts an earthy, smoky depth combined with refined transparency. From the moment it touches the skin, it subtly transforms, leaving a lingering woody scent that conveys intelligence and calmness.

Right: Vetiver & Cucumber


The refreshing green notes of cucumber blend with vetiver, creating a light and airy impression that is both cool and transparent. The result is a sophisticated and clean urban fragrance that evokes a peaceful moment spent in the sunshine.

Brioni

A modern fragrance to wear with a sophisticated dress style.


Brioni
Fragrance 100mL
22,000 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY

Brioni
Fragrance 100mL
22,000 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY

Left: Eau de Parfum Éclat

Éclat, meaning "brightness" or "radiance" in French, is a fragrance that, when worn, exudes a striking presence, leaving a radiant aura and an unforgettable impression. It begins with top notes reminiscent of the dazzling morning light, and as time passes, a sophisticated fragrance harmonizes and unfolds.


Right: Eau de Parfum Essential

Sparkling bergamot and vibrant cardamom create a play of light as they filter through soft tomato leaves. Enveloped in lush, inviting top notes, frankincense and creamy sandalwood gradually emerge, reflecting a sense of calm and bliss.

ISETAN MITSUKOSHI LUXURY
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Brunello Cucinelli

A world-renowned perfumer expresses the world of "poetry" through scent.

BRUNELLO CUCINELLI
Fragrance 100mL
49,500 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY

BRUNELLO CUCINELLI
Fragrance 100mL
49,500 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY

Left: Vie et téré

The fragrance "Vie Étré (Eternal Steps)" is inspired by the poem "Infinity" by the poet Giacomo Leopardi. Created by perfumer Benoît Lapuza, this work has a radiant authenticity at its core, and begins a fragrant journey that invites you into a dimension of contemplation.


Right: Brezza Gentile

The fragrance "Brezza Gentile (Gentle Breeze)" was inspired by the poem "A gentle breeze blows between the green leaves" by the poet Francesco Petrarch. Created by perfumer Daphne Bugey, this work invites you to meditation with its vibrant notes of bitter orange.

ISETAN MITSUKOSHI LUXURY
View BRUNELLO CUCINELLI products

Eyewear, sunglasses

Make your summer vacation stylish with your favorite eyewear or sunglasses as your companion!

TOM FORD

The Asian fit design, tailored for Japanese people, fits comfortably on the face.

TOM FORD
Eyewear
68,200 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY

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TOM FORD
Eyewear
75,900 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY

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Left: Eyewear (FT1122-D-01V)

These Wellington-style sunglasses are designed to fit Japanese faces well. The shiny black frame and blue lenses create a perfectly matched, cool impression. The brand logo on the tip of the temple is an iconic feature.


Right: Eyewear (FT1049-D-02W)

These small Wellington-style sunglasses feature thin rims. Based on a classic shape, their elegant silhouette flatters the face beautifully. The luxurious materials are complemented by subtle metal details, including the initial "T".


ISETAN MITSUKOSHI LUXURY
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Loro Piana

Sunglasses that combine design and functionality are the star of summer.

Loro Piana
sunglasses
159,500 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury

Loro Piana
sunglasses
178,200 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury



Left: Andre Sunglasses

Featuring a square frame and streamlined, unisex silhouette that complements angular face shapes, these frames are made in Japan using durable acetate and boast a lustrous finish achieved through meticulous polishing with wood tumbler and wax finishes.


Right: Eyesar sunglasses

These glasses feature a durable acetate frame with contrasting titanium rims. The comfortable and stable titanium rims have a double-layered construction, are zinc-plated for added depth and nuance, and are finished with polarized mineral lenses for enhanced clarity and visibility.


ISETAN MITSUKOSHI LUXURY
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DSQUARED2

The way you gaze at the "ICON" on the temple feels so good!

DSQUARED2
Eyewear
28,600 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY

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Icon Sunglasses

These sporty sunglasses will be your stylish companion this summer. The classic square shape is upgraded with a softer look thanks to the perforated effect on the logo-embossed temples.


ISETAN MITSUKOSHI LUXURY
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THOM BROWNE

Pay attention to the classic and popular round shape that looks great in any outfit.

THOM BROWNE
Eyewear
117,700 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY

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THOM BROWNE
Eyewear
117,700 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury


Left: Round-shaped eyewear

Inspired by mid-century aesthetics, this design embodies THOM BROWNE 's signature classic yet powerful style. The combination of deep black acetate and gold metal exudes a sophisticated presence.

Right: Round-shaped eyewear

The satin crystal gray acetate frame features a design and color that balances softness and individuality, making it easy to wear with any skin tone. It's recommended for those who want to add a touch of effortless style to their look or who prefer subtle self-expression.

ISETAN MITSUKOSHI LUXURY
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Brioni

These "attractive" sunglasses are the perfect finishing touch to a man's style!

Brioni
sunglasses
78,100 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY

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Brioni
sunglasses
105,600 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury


Left: Havana 50's sunglasses

These 1950s-inspired sunglasses feature an acetate frame, light gray lenses, and titanium temples subtly adorned with Brioni logo. They're perfect for completing a look with the brand's signature bomber jacket, denim pants, and white t-shirt.

Right: Round-shaped eyewear

These pilot-style sunglasses feature a 100% titanium frame. They are fitted with dark gray lenses and feature iconic regimental stripes on the rims and bridge. A double bridge adds a modern touch to the gold-tone construction.

ISETAN MITSUKOSHI LUXURY
View Brioni products

Brunello Cucinelli

The chic and sophisticated design enhances your outfit.

BRUNELLO CUCINELLI
sunglasses
115,500 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY

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BRUNELLO CUCINELLI
sunglasses
92,400 yen
□Isetan Shinjuku Store, Men's Building, 4th Floor, Men's Luxury
□ISETAN MITSUKOSHI LUXURY

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Left: Square-shaped sunglasses

These thin, lightweight sunglasses, made in Japan, feature meticulous craftsmanship that enhances their retro feel. They incorporate a titanium double bridge and acetate parts, with double plating on the temple tips and a subtly engraved logo on the top of the frame.

Right: Rectangle-shaped sunglasses

These sunglasses elegantly reinvent a timeless geometric form. The pins and custom hinges, inspired by the geometric shapes of the Solomeo crest, are truly a testament to masterful craftsmanship!

ISETAN MITSUKOSHI LUXURY
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Text: Makoto Kajii

*All prices include tax.
*The information in this article is current as of the time of publication. Product information may be revised or changed without notice.

For inquiries, please contact Isetan Shinjuku Store, Men's Building on any floor. Tel: 03-3352-1111 (Main number)
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