2025.07.23 update

A pop-up store featuring art pieces by Ideas & Painting, a company renowned for its smartphone cases, has opened! [Isetan Shinjuku Store]

08.06 Wed -09.02 Tue
Isetan Shinjuku Men's Building 1F Promotion

Ideas and Painting
POP UP STORE


A pop-up store featuring art pieces by ideas and PAINTING, a design team consisting of a painter brother and an art director brother, will open from August 6th (Wed) to September 2nd (Tue) at Isetan Shinjuku Store, Men's Building 1st floor promotion area.

The pop-up store will feature a wide selection of smartphone cases based on the brand's signature concept of "portable art." In addition, the pop-up will also offer clothing, bags, lamps, and other items adorned with the brand's artwork.

This is a rare pop-up store where all of Ideas & Painting's art pieces are gathered in one place. Don't miss this opportunity to see the brand's works in person.

Regarding in-store sales on Wednesday, August 6th

ABOUT | ideas and PAINTING

Ideas & Painting is a design team run by two brothers: one a painter and the other a successful art director. Based on their technical skills as painters and their unique sensibilities, they focus on colorful art created from the blending of different colors. They create art pieces with a unique texture and feel that cannot be expressed through printing, thanks to the hand-painting process.

"artphonecase"
6,600 yen *Image is for illustrative purposes only *Compatible models: iPhone 13/13 mini/13 pro, 14/14 pro, 15/15 pro, 16/16 pro/16e, etc. *iPhone is a trademark of Apple Inc.
*We do not sell iPhones themselves.

These hand-painted smartphone cases are based on the theme of "portable art."

► View image

"turn art"
6,600 yen to 8,800 yen *Image is for illustrative purposes only.

Artwork that can be displayed vertically or horizontally, front or back.

► View image

"the art"
99,000 yen *Image is for illustrative purposes only.

Artworks painted on canvas made of acrylic

► View image

"marble"
¥9,900 - ¥15,400 *Image is for illustrative purposes only.

Marble plate with marbling design

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winged wheel
"Painting lamp"
92,400 yen *Image is for illustrative purposes only *Limited to 20 pieces (10 of each)

This is a painted hurricane lamp from WINGED WHEEL, an oil lamp manufacturer founded in 1924.

► View image

UNKNOWN PRODUCTS
"Art bag"
41,800 yen *Image is for illustrative purposes only *Limited to 23 pieces (10 white, 13 black)

A leather bag from UNKNOWN PRODUCTS with a marbling design.

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Event Information
ideas and PAINTING POP UP STORE
  • Event period: August 6th (Wed) - September 2nd (Tue)
  • Venue: Isetan Shinjuku Store, Men's Building 1st Floor Promotion

winged wheel “Painting lamp”
UNKNOWN PRODUCTS "Art bag"
Regarding in-store sales on Wednesday, August 6th
■ Isetan Shinjuku Store, Men's Building 1st Floor Promotion

For sales on Wednesday, August 6th, please come to the escalator on the 1st floor Isetan Shinjuku Store, Men's Building . If it gets crowded, a lottery will be held at 10:10 AM to determine the order of entry. Priority will be given to those who have an MI Card or who have completed an MI Card online application.
Customers who do not currently have an MI Card can participate in the priority lottery if they have completed an application for MI Card Plus in advance via the URL (button) below.

Click here to apply for a new MI Card.


*Please note that applications submitted through any URL other than the one listed above will not be eligible for priority selection in the lottery.
*Depending on the queue situation, we may limit the number of items you can purchase.
*Orders placed via Mitsukoshi Isetan's online payment system will be accepted from noon on August 7th (Thursday).
*Please note that we do not accept cash on delivery or telephone reservations.

Text: ISETAN MEN'S net

*All prices include tax.
*The information in this article is current as of the time of publication. Product information may be revised or changed without notice.

For inquiries, please contact: Isetan Shinjuku Store, Men's Building 1st Floor, Promotion Department, Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.