EVENT
2025.05.28 update

Eyevan, a brand showcasing the craftsmanship of artisans in Sabae, Fukui Prefecture, the mecca of eyeglasses, is holding a limited-time promotion! [Isetan Shinjuku Store]

06.04 Wed -07.01 Tue
Isetan Shinjuku Men's Building 8F Isetan Men's Project
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EYEVAN, Japan's first fashion eyewear brand founded in 1972 with the concept of "eyewear as clothing," will be holding a promotion at Isetan Shinjuku Store, Men's Building 8th floor, Isetan Men's Residence from June 4th (Wed) to July 1st (Tue).




Eyevan has created a new trend of enjoying eyewear as a fashion item, dispelling the negative image previously associated with eyewear as merely a vision correction tool with its beautiful designs and reliable Japanese craftsmanship. Even now, the brand continues to develop collections that are full of its unique character, adding a modern interpretation to designs based on archive models. In this promotion, we will introduce a diverse range of collections.


"JAM" 44,000 yen

This model is an updated version of a design stock created by the Eyevan design team for an American brand in 2010.
The front has been enlarged while retaining the feel of the original design.

"E-0509" 46,200 yen

This combination frame, based on a prototype created over 30 years ago that had been lying dormant in a warehouse, has been updated and is now seeing the light of day. The soft rims strongly express the roundness of the inner and outer diameters, enhancing the classic feel.

"Mason" 42,900 yen

This model embodies Eyevan's vision of French vintage style, expressed through its edgy, thick front and extra-wide temples, with meticulous attention to detail.

Please take a look at these beautiful eyewear pieces, crafted by skilled artisans and exuding a modern vintage feel.

Event Information
Ivan Promotion
  • Event period: 6
  • Venue: Isetan Shinjuku Store, Men's Building 8th Floor, Isetan Men's Residence/Iwaki Megane
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Text: ISETAN MEN'S net
＊All prices include tax.
＊The information in this article is current as of the time of publication. Product information may be revised or changed without notice.
For inquiries, please contact Isetan Shinjuku Store, Men's Building 8th Floor, Isetan Men's Residence, Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.
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