2025.04.30 update

SUNSPEL | The Shepherd will be holding a pop-up store featuring collaboration T-shirts with Undercover! [Isetan Shinjuku Store]

05.07 Wed -05.27 Tue
Isetan Shinjuku Men's Building 1F Promotion

"THE T-SHIRT," the annual T-shirt festival Isetan Shinjuku Store, Men's Building will be held again this year. SUNSPEL , a British luxury everyday wear brand and a regular participant in this event, will be holding a pop-up store at Isetan Shinjuku Store, Men's Building 1st floor promotion area from Wednesday, May 7th to Tuesday, May 27th.

The Shepherd and Undercover collaboration T-shirts are now available!

This relaxed-fit t-shirt is made from SUNSPEL 's signature carbon brushed Supima cotton. It features an embroidered patch of the Shepherd UNDERCOVER on the chest pocket and an embroidered SUNSPEL logo on the back of the neck. The inside is lined with a striped cotton poplin half-moon lining.

SUNSPEL × The Shepherd Undercover "Heavyweight T-Shirt"
20,900 yen

Here's a glimpse of our product lineup!

This pop-up store will showcase high-quality everyday wear essential for this season, including the "Classic T-shirt," a signature item of SUNSPEL that has been continuously improved for over 100 years since the company's founding, the durable and smooth midweight "Riviera T-shirt," and the "Riviera Polo Shirt," which uses a mesh material that is breathable, lightweight, and soft.

"Classic T-shirt"
14,850 yen
"Riviera T-shirt"
13,750 yen
"Pique polo shirt"
21,120 yen
"Riviera Polo Shirt"
22,770 yen
"Ice Cotton Polo Shirt"
36,190 yen

Additionally, new colors "Pastel Pink" and "Pastel Green" will be available for pre-sale at Isetan for our popular Riviera T-shirts.

*General sales begin June 1st (Sunday)

This pop-up store features a carefully selected collection of must-have cut-and-sew tops for this season. Please come and see them in person!

Event Information
SUNSPEL Pop-up Store
  • Event period: Wednesday, May 7th - Tuesday, May 27th
  • Venue: Isetan Shinjuku Store, Men's Building 1st Floor Promotion

Novelty information
During the promotion period, the first 15 customers who present the coupon screen on the Mitsukoshi Isetan app at the store and spend 16,500 yen including tax) or more will receive a SUNSPEL original pin badge, or the first 50 customers will receive SUNSPEL original tote bag, and the first 35 customers who spend 66,000 yen including tax) or more will receive a SUNSPEL original cap.

*Depending on the purchase amount, each customer is limited to one item only. Thank you for your understanding.

Event Information
  • Event period: Wednesday, May 7th - Tuesday, May 27th
  • Venue: Isetan Shinjuku Store, Men's Building 1st Floor Promotion Area / Isetan Shinjuku Store, Men's Building Basement 1st Floor Underwear, Socks, Nightwear

  • Brands

RE MADE IN TOKYO JAPAN

Ameriyas

UNDERSON UNDERSON

V::room/Vroom
AUXCA. TRUNK

CAHLUMN

SUNSPEL

THING FABRICS

SNBYA.H/SNBYA.H

SLOANE
039LAUNDRY

HAAG

BARAILLE&GARMENTS

FilMelange

FITFOR

BODHI

MAISON CORNICHON

MocT/MocT

LOOK SEA

Text: ISETAN MEN'S net

*All prices include tax.
*The information in this article is current as of the time of publication. Product information may be revised or changed without notice.

For inquiries, please contact Isetan Shinjuku Store, Men's Building , B1F, Underwear, Socks, and Nightwear. Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.