2025.02.12 update

A new brand from Schick Japan! Progista launch event to be held at Isetan Shinjuku Store.

02.19 Wed -02.25 Tue
Isetan Shinjuku Men's Building 1F Cosmetics

From Wednesday, February 19th to Tuesday, February 25th, a progista promotion will be held at Isetan Shinjuku Store, Men's Building 1st floor, Cosmetics section.
From Schick, a company with over 100 years of history researching shaving skin*¹, comes Progista, a total grooming care brand for men. Progista is a new concept brand born from the collaboration of Schick, which has continuously researched men's shaving skin*¹, and experts who have a deep understanding of men's skin.

In addition to a short-handled shaving holder and shaving foam that allow you to experience a close, smooth shave, the lineup includes skincare products that focus on shaving skin*¹ and the skin concerns of men as they age*², formulated with skincare ingredients such as nano-capsules and five plant extracts*³. It addresses adult skin concerns*² and leads to clean, healthy-looking skin.

Ahead of its debut on Wednesday, February 26th, a pop-up store will be open from Wednesday, February 19th to Tuesday, February 25th at Isetan Shinjuku Store, Men's Building 1st floor, Cosmetics section. Please stop by and take advantage of this opportunity.

*¹: Skin that is regularly shaved, such as by shaving a beard.
*²: Caused by insufficient daily moisturizing care, such as dryness and loss of firmness.
*³: Cleanser, toner, and lotion only

Progista Face Wash
120g ¥2,420
Progista Shaving Foam
180g 2,200 yen
Progista Skin Booster
30mL ¥4,950
Progista Cosmetic Water
150mL ¥3,300
Progista Milky Lotion
75mL ¥3,300
Progista
6-blade shaver holder with blades
5,478 yen

►View the list of "Men's Cosmetics" products at the Mitsukoshi Isetan Cosmetics Online Store, ISETAN BEAUTY online.

Event Information
Progista Promotion
  • Event period: February 19th (Wed) - February 25th (Tue)
  • Venue: Isetan Shinjuku Store, Men's Building 1st Floor, Cosmetics
Event Information
JAPAN SENSES
  • Event period: February 19th (Wed) - February 25th (Tue)
  • Venue: Isetan Shinjuku Store, Men's Building all floors

From traditional techniques to pop culture, Japan is a treasure trove of outstanding creativity.
At Isetan Shinjuku, we will be showcasing Japan's unique sense to the world.

►Click here for details on JAPAN SENSES

*Please note that some items are available in limited quantities, and we apologize if they are out of stock.
*All prices include tax.
*The information in this article is current as of the publication date. Product information may be revised or changed without notice.


For inquiries, please contact: Isetan Shinjuku Store, Men's Building 1st Floor, Cosmetics Department, Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.