EVENT
2025.01.22 update

A pop-up store featuring Berluti 's popular "Toujours" series is opening for a limited time! New items will also be available for pre-order. [Isetan Shinjuku Store]

01.29 Wed -02.11 Tue
Isetan Shinjuku Men's Building 1F Promotion
Add to Google Calendar
Add to Google Calendar 29

Founded in 1895, Parisian fashion house BERLUTI will be holding a pop-up event at Isetan Shinjuku Store, Men's Building 1st floor promotion area from Wednesday, January 29th to Tuesday, February 11th (holiday).
During the event, the popular "Toujours" series will be available in its entirety for a limited time, under the concept of "Toujours Family." Don't miss the pre-release of featured items and the more than 10 special color variations.
The event will also feature new leather jackets and shoes, a patina demonstration by a colorist, and other content showcasing the appeal of Berluti .

*Demonstration dates
January 29th (Wednesday), 30th (Thursday), February 1st (Saturday), 2nd (Sunday), 8th (Saturday), 9th (Sunday), 10th (Monday), 11th (Tuesday/Holiday)

We're giving you a sneak peek at the latest release from "Toujours Soft"!

The "Toujours" tote bag is a beloved bestseller from Berluti . Featuring a sturdy, self-standing envelope-shaped base and a front pocket, it has spawned many variations since its inception.
Among them, the "Toujours Soft" messenger bag, which follows the characteristics of the "Toujours" series, is a bag that allows you to fully enjoy the thin, supple Venezia leather and patina finish.
For the Spring/Summer 2025 collection, a new, more portable XS size will be added, and it will be available for pre-sale at this pop-up store.

►View Berluti products at ISETAN MITSUKOSHI LUXURY
*ISETAN MITSUKOSHI LUXURY will begin displaying and selling the Spring/Summer 2025 collection from around 10:00 AM on Wednesday, January 29th.

"Toujours Soft"
409,200 yen (H15 x W19 x D9 cm)
View Products
* Pre-sale at Isetan Shinjuku store on January 29th, 2025 (Wednesday) * General sale starts on February 8th, 2025 (Saturday)
"Toujours Soft"
451,000 yen (H15 x W19 x D9 cm)

View Products

* Pre-sale at Isetan Shinjuku store on January 29th, 2025 (Wednesday) * General sale starts on February 8th, 2025 (Saturday)
"Toujours Soft"
451,000 yen (H15 x W19 x D9 cm)

View Products

* Pre-sale at Isetan Shinjuku store on January 29th, 2025 (Wednesday) * General sale starts on February 8th, 2025 (Saturday)
"Toujours Scritto Leather Tote Bag"
545,600 yen (H30 x W51 x D13 cm)

View Products

"Toujours Mini Neo Scritto Leather Tote Bag"
490,600 yen (H27 x W45 x D12 cm)

View Products

"Toujours Gulliver Scritto Leather Messenger"
409,200 yen (H16.5 × W25.5 × D6.5 cm)

View Products

Leather jacket
1,193,500 yen

View Products

shoes
280,500 yen

View Products

shoes
280,500 yen

View Products

►View Berluti products at ISETAN MITSUKOSHI LUXURY
*ISETAN MITSUKOSHI LUXURY will begin displaying and selling the Spring/Summer 2025 collection from around 10:00 AM on Wednesday, January 29th.

  • About Berluti
    Berluti is a four-generation boot manufacturer founded in Paris in 1895. In 2005, they launched high-quality leather goods, followed by a ready-to-wear collection in 2011. With ateliers on Rue Marbeuf and Rue de Sèvres in Paris, it became the only fashion house in the world where customers can have their entire outfit bespoke. Berluti currently operates over 60 stores worldwide.
Event Information
Berluti Pop-up
  • Event period: January 29th (Wed) - February 11th (Tue/Holiday)
  • Venue: Isetan Shinjuku Store, Men's Building 1st Floor Promotion
  • Add to Google Calendar

A colorist's demonstration of patina application.

We will be demonstrating our unique dyeing technique, patina, which is also applied to our signature items.

  • Dates and Times: January 29th (Wed), January 30th (Thu), February 1st (Sat), February 2nd (Sun), February 8th (Sat), February 9th (Sun), February 10th (Mon), February 11th (Tue/Public Holiday) 11:00 AM - 7:00 PM each day
*Please note that visits may be canceled or changed due to unforeseen circumstances. Also, staff may be absent at certain times, or the event schedule may change. Thank you for your understanding.
Text: ISETAN MEN'S net

＊All prices include tax.
＊The information in this article is current as of the time of publication. Product information may be revised or changed without notice.
*The content published may be changed without prior notice.

For inquiries, please contact Isetan Shinjuku Store, Men's Building 4th Floor, Men's Luxury, Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.
Add to Google Calendar
Add to Google Calendar 29

Related Articles

Popular Products