In recent years, there has been a growing interest in sophisticated items and reliable quality in everyday life. Isetan Shinjuku Store, Men's Building will open a limited-time shop called "THE WINTER ESSENTIALS" that offers essential items for spending "high-quality time" in winter, mainly cut-and-sew, knitwear, and sweatshirts.

From Wednesday, November 27th to Tuesday, December 10th, Isetan Shinjuku Store, Men's Building 1st floor promotion will be the venue for a wide range of essential items, with weekly changes including a special project by CAHLUMN, a magazine supervised by fashion director Akio Hasegawa, and a focus on high-quality materials, mainly knitwear, from Japanese factory brands.

• table of contents
  1. Brand lineup
     

     ・1st week: November 27th (Wednesday) - December 3rd (Tuesday)
     ・2nd week: December 4th (Wednesday) - December 10th (Tuesday)

  2. Here's a glimpse of some of the items we'll be offering!

Brand lineup

Week 1: November 27th (Wednesday) - December 3rd (Tuesday)

MAP①②③④
・CAHLUMN/Cow Lamb's Wool and a touch of Cashmere Ver.2
MAP⑤
・THIS IS A SWEATER.
MAP⑥
・UMEDA/Umeda
WRAPINKNOT wool wear
MAP⑦
Johnstons of Elgin

2nd week: December 4th (Wednesday) - December 10th (Tuesday)

MAP①②③④
・CAHLUMN/Cow Lamb's Wool and a touch of Cashmere Ver.2
MAP⑤⑥
・KUCHI DESIGN
MAP⑦
Johnstons of Elgin

Here's a glimpse of some of the items we'll be offering!

Cow lamb's wool and a little bit of cashmere Ver.2
November 27th (Wednesday) - December 10th (Tuesday)

Johnstons of Elgin
November 27th (Wednesday) - December 10th (Tuesday)

We present the latest collection from Johnstons of Elgin . The Fall/Winter 2024 collection captures the nuances of the Scottish landscape, from countless textures to a soft, muted color palette. Be sure to experience the ready-to-wear and accessories line, all crafted from cashmere, firsthand.

Johnstons of Elgin Balmacaan Coat (TD423)
319,000 yen

Johnstons of Elgin Cashmere Hoodie (KAA5271)
209,000 yen

Johnstons of Elgin Texture Ombre Scarf (WB2610)
73,700 yen

Johnstons of Elgin Aran Cable Cashmere Scarf (HAC3406)
73,700 yen

►View Johnstons of Elgin products at Mitsukoshi Isetan Online Store

This is a sweater
November 27th (Wednesday) - December 3rd (Tuesday)

This is a sweater is a knit factory brand that continues to explore the possibilities of knit fabric creation while asking the question, "What is a sweater?" We propose sweaters that will be loved for 10, 20 years, or even across generations, sweaters that are new yet possess timeless value.

• ©ISAO NEGISHI

This is a sweater. "A SWEATER IS ORDINARY. Pullover"
30,800 yen

• ©ISAO NEGISHI

This is a sweater. "A SWEATER IS LOVE."
57,200 yen

• ©ISAO NEGISHI

This is a sweater "A SWEATER IS FOR EVERYDAY. Pullover"
37,400 yen

• ©ISAO NEGISHI

This is a sweater. "A SWEATER IS FOR EVERYDAY. Hoodie"
41,800 yen

Umeda
November 27th (Wednesday) - December 3rd (Tuesday)

UMEDA was born as the flagship brand of UMEDA Knit, a knit factory established in Gosen City, Niigata Prefecture in 1961. Dedicated to the art of creation, they have developed knitwear that can be cherished for 10 years. The exhilaration you feel when you hold it in your hands, the sense of quality that warms your heart a little each time you wear it, the timeless design, and the simple shape that is easy to match. Please take a look at the knitwear that makes you feel the "joy of wearing" it, including the materials, washing, design, patterns, sewing methods, and even repair consultations.

UMEDA
"16GG CREW NECK PULLOVER"
35,200 yen

UMEDA
"12GG V NECK CARDIGAN"
39,600 yen

UMEDA
"7GG V NECK CARDIGAN"
42,900 yen

Wrapping Knot Woolwear
November 27th (Wednesday) - December 3rd (Tuesday)

Wrappin' Knot Woolwear re-examines the functionality of wool materials and develops a wool wear collection that incorporates them into items that can be used in various situations throughout the year. They use a subtly lustrous, elegant wool jersey material, and leverage their exceptional knitting skills to create a refined look. This time, we introduce a sophisticated collection focused entirely on black.

Wrappin' Knot Woolwear "L/S OVERSIZED T-SHIRT"
26,400 yen

Wrapping Knot Woolwear "WIDE PANTS"
36,300 yen

Wrappin' Knot Woolwear "L/S HIGH-NECK PULLOVER"
27,500 yen

Wrappin' Knot Woolwear "V-NECK CARDIGAN"
35,200 yen

Mouth Design
December 4th (Wednesday) - December 10th (Tuesday)

From Kuchi Design, which continues to create products based on the concept of "making ordinary things more interesting,"
These adult sweatpants, designed with a focus on silhouette, warmth, and comfort, are back again this year to help you enjoy winter!
These shoes are unisex and come in two colors: classic gray and a limited-edition navy for this season. Experience the stylish silhouette and comfortable fit in-store.

Kuchi Design Sweatpants
7,590 yen

Kuchi Design Sweatpants
7,590 yen