2024.09.12 update

Italian sneaker brand DATE is holding a pop-up event! Featuring a lineup ranging from new Fall/Winter 2024 collections to classic styles [Isetan Shinjuku Store]

09.18 Wed -10.01 Tue
Isetan Shinjuku Men's Building B1F men's shoes

DATE , a sneaker brand from Florence, Italy, that's currently attracting a lot of attention, will be holding a pop-up shop at Isetan Shinjuku Store, Men's Building B1F, Men's Shoes from September 18th (Wed) to October 1st (Tue). During the event, they will be showcasing a wide range of products, from new releases to popular classic models, including limited edition models available only at the pop-up.

DATE a brand that has gained popularity for its unique color balance, attention to detail, and highly original designs, is now sold in boutiques all over the world. Its distinctive design, featuring a mix of different materials and color blocking based on high-quality Italian leather, is attracting increasing attention.

The pop-up store will feature notable models such as the new clean low-cut model "STUDIO" and the "VELA" which will debut in 2024, as well as the "COURT 2.0 TEDDY BLACK," which will only be available at the pop-up store. With its fluffy boa material, it's a shoe that will give you a head start on autumn.
Of course, we also have our classic models, including the popular dad sneaker "FUGA," available. Please take this opportunity to check them out.

►View DATE products at Mitsukoshi Isetan Online Store

Recommended Items


Sneakers "MC2-TD-BKP"
36,300 yen

The popular low-cut sneaker "COURT" in Teddy Black is a limited edition color available only at pop-up stores. With its fluffy boa material, it's a perfect item to get a head start on autumn fashion.

Sneakers "MFG-HF-WB"
39,600 yen

DATE 's iconic "FUGA" model features improved cushioning and grip compared to conventional outsoles, resulting in a more comfortable wearing experience.

Sneakers "MSD-BC-WY"
36,300 yen

Introducing the new low-cut model, "STUDIO." The sole is coated to add a touch of luxury, and it features the thick outsole and insole that are characteristic of DATE .

Sneakers "MCA-CR-WH"
36,300 yen

The DATE classic model, "COURT." Its low-cut design makes it versatile for various styles and occasions, making it a must-have model.

Sneakers "MHL-US-AY"
35,200 yen

The classic "HILL LOW" model was created in 2005 and has long been a cornerstone of the brand.

Sneakers "MVL-CO-BI"
36,300 yen

The "VELA" model offers a fun mix of colors and materials. The outsole features a hollow design, providing not only a bouncy feel but also a stylish look.

Sneakers "MFG-CL-BL"
39,600 yen

DATE iconic model, "FUGA," features improved cushioning and grip compared to conventional outsoles, resulting in a more comfortable fit.

Sneakers "MFG-ME-WBJ"
39,600 yen

The "FUGA" is DATE's iconic model. This version features the older outsole type, giving it a clean and sharp look. The classic colors make it incredibly easy to match with various outfits.

Sneakers "MSN-SL-RF"
36,300 yen

"SUPER NOVA," meaning "supernova," is characterized by its light and soft feel, contrasted with sharp lines and design.

Sneakers "MSL-CA-WH"
36,300 yen

The "SPORTY LOW," newly released for the 24AW collection, is a lightweight, flexible, and classic design that perfectly matches current trends.

►View DATE products at Mitsukoshi Isetan Online Store

Event Information
DATE Pop-up
  • Event period: September 18th (Wed) - October 1st (Tue)
  • Venue: Isetan Shinjuku Store, Men's Building B1F, Men's Shoes

*During the promotion period, the first 11 customers who purchase DATE products totaling 33,000 yen (including tax) or more at the store will receive a "DATE Original Fluffy Handbag".

Text: ISETAN MEN'S net

*All prices include tax.
*The information in this article is current as of the time of publication. Product information may be revised or changed without notice.

For inquiries, please contact: Isetan Shinjuku Store, Men's Building , B1F, Men's Shoes, Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.