2024.03.21 update

New Peace is holding a promotion for its popular recovery pajamas and pillows made from unique materials.

03.27 Wed -04.09 Tue
Isetan Shinjuku Men's Building B1F Underwear, socks, and nightwear

NEWPEACE, a total sleep solution brand that combines sleep theory and technology, is making its debut at Isetan Shinjuku Store, Men's Building B1F, in the underwear, socks, and nightwear section. We introduce "NEWPEACE Recovery Pajamas Care," a line of meticulously crafted pajamas based on "sleep theory."

Take this opportunity to experience the comfortable feel of New Peace products firsthand, including pajamas designed for ultimate comfort and relaxation, that can help you recover from fatigue just by wearing them.


NEWPEACE Recovery Pajamas Care ¥38,500 Medical device manufacturing and sales registration number: 13B1X10360000022

Focus on treating the areas where you want to reduce muscle fatigue. Designed with blood circulation in mind, it provides deep rest.


NEWPEACE Recovery Pajamas Long: ¥27,500, Short: ¥26,400. Medical device manufacturing and sales registration number: 13B1X10360000022

These pajamas are designed based on "sleep theory," promoting blood circulation and relieving fatigue simply by wearing them.


NEWPEACE Pillow Release ¥14,850

An amazing pillow that reduces strain on your neck and shoulders while you sleep.


NEWPEACE Pillow Breath ¥16,500

A "snoring prevention pillow" that prevents sleeping on your back and gently encourages you to sleep on your side.

Event Information
New Peace Promotion
  • Event period: March 27th (Wed) - April 9th (Tue)
  • Location: Isetan Shinjuku Store, Men's Building B1F (Underwear, Socks, Nightwear)

*Please note that some items are available in limited quantities, and we apologize if they are out of stock.
*All prices include tax.
*The information in this article is current as of the publication date. Product information may be revised or changed without notice.


For inquiries, please contact Isetan Shinjuku Store, Men's Building , B1F, Underwear, Socks, and Nightwear. Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.