2024.04.17 update

[Feature] The hottest accessories to elevate your lifestyle | NEW STYLE'S HERE

04.24 Wed -05.07 Tue
Isetan Shinjuku Men's Building 1F Promotion

Currently, Japanese creative forces producing accessories such as bags and wallets are gaining momentum.

The sophisticated, minimalist designs created by these pieces exude an air of refinement, not only as fashion items themselves, but also when simply placed in a room.

Accessories that complement modern lifestyles and combine design and functionality will be gathered at the "NEW STYLE'S HERE" promotion on the 1st floor Isetan Shinjuku Store, Men's Building , starting April 24th (Wednesday).

In this feature article, we'll introduce some of the items that will be available, along with three styling examples!

table of contents

  1. SPORTY | For a sporty style that takes you through the city, make PORTER 's PX TANKER your companion.
  2. NEO TRAD | For a neo-traditional look using a jacket, add a playful touch with accessories.
  3. MINIMAL | Adding vivid colors to a minimalist, high-quality outfit subtly enhances individuality.


[Click here for details about the event starting April 24th (Wed)!]
► 【EVENT】A collection of Japanese creations. Don't miss the latest accessories. |NEW STYLE'S HERE

SPORTY

For a sporty style of cruising through the city, make PORTER PX TANKER your companion.

PORTER
"PX TANKER" TACTICAL PACK
82,500 yen
□Isetan Shinjuku Store, Men's Building, 1st Floor, Promotion


The "PX TANKER" is a limited-edition collection from PORTER that features bonded fabric inspired by the MA-1 jacket, a special color scheme combining tapes of different colors, and meticulous attention to detail, from the straps and zippers to the snap buttons.

Featuring mesh pockets designed for storing umbrellas and water bottles, and vinyl pockets for smartphones and small items, this bag is packed with accessible features. The urban military design and functionality unique to "PX TANKER" will upgrade the daily life of city dwellers.

PORTER
"PX TANKER" BOWLING BAG (L)
40,700 yen
□Isetan Shinjuku Store, Men's Building, 1st Floor, Promotion


This bowling bag from the same series features a military-inspired design, yet its unique, rounded shape makes it a genderless and easy-to-use item. Its size is perfect for everyday use, easily accommodating a 500ml water bottle and a long wallet, and it can also be used as a handbag by removing the shoulder strap.

It's not only great for sporty outfits, but it's also effective as an item to enhance your style.


NEO TRAD

For a neo-traditional look using a jacket, you'll want to add a playful touch with accessories.


DUREN
Multi Shoulder
60,500 yen
□Isetan Shinjuku Store, Men's Building, 1st Floor, Promotion


DUREN is a brand with directly managed stores in France and Kyoto.


This shoulder bag appears simple at first glance, blending seamlessly with a jacket style, but its distinctive crinkled leather adds a unique accent to the outfit. It's a unique material made by pressing aluminum foil onto domestically produced cowhide that has been thinned to the extreme.
It also boasts practical features, such as the ability to store small items like smartphones, wallets, and earphones separately, resulting in a design that suggests new possibilities for shoulder bags.


ITTI
ANNIE RICE BAG
17,600 yen
□Isetan Shinjuku Store, Men's Building, 1st Floor, Promotion


ITTI 's "Rice Bag" is, as the name suggests, designed with a rice bag as its motif.

The minimalist design, suitable for both men and women, is easy to incorporate as a styling accent, and combined with its ease of use—simply put your items inside and thread the strap through the metal fitting—it has become a popular staple item representing the brand.

Depending on the amount of items you want to store, you can fold over the opening to adjust the size. It can also be used like a drawstring bag or a traditional Japanese pouch, resulting in a creation that evokes a sense of Japanese elegance. We hope you find your favorite from the wide variety of colors available.

MINIMAL

Vibrant colors are added to a minimalist, high-quality outfit, subtly highlighting individuality.

UNKNOWN PRODUCTS
Leather Paper Bag Mini (blue)
22,000 yen

Leather Paper Bag (Black)
27,500 yen

NETSUKE Key Case (Black)
12,100 yen
□Isetan Shinjuku Store, Men's Building, 1st Floor, Promotion


UNKNOWN PRODUCTS' long-standing staple item, the "Leather Paper Bag," is, as its name suggests, inspired by a paper bag, and its minimalist appearance that doesn't clash with any outfit is its charm. The wide variety of colors is also a reason why this item continues to be popular. The exquisite colors such as light blue, green, and yellow have a somewhat fashionable feel, and even the vivid colors are easy to incorporate into outfits.

The "NETSUKE" key case, featuring a distinctive wooden handle, can be draped over a belt or bag to add a stylish accent. This item, a modern redesign of the traditional Japanese accessory known as "netsuke," showcases the craftsmanship of artisans and is sure to enhance the wearer's charm.

objcts.io
Leather strap + iPhone case set
26,800 yen

Leather hybrid band for Apple Watch
12,000 yen
□Isetan Shinjuku Store, Men's Building, 1st Floor, Promotion


These eye-catching items, featuring visibly high-quality leather and vibrant colors, are from the brand objcts.io , which has the concept of "objects that liberate users from various 'restrictions' in their daily lives and stimulate their creativity."

This micro bag, which attaches to your iPhone case with a magnet, can store even slightly bulky items like credit cards and earphones, creating a natural and smart style. It's an item that can be freely incorporated into your outfit like an accessory, allowing you to enjoy different looks.

Event Information
“NEW STYLE'S HERE”
~from Japanese accessory creators.~
  • Event period: 4
  • Venue: Isetan Shinjuku Store, Men's Building 1st Floor Promotion


[Related Articles]
►A collection of Japanese creations. Don't miss the latest accessories. | NEW STYLE'S HERE
► PORTER 's "PX TANKER," which is available at a limited number of stores, will make its debut at Isetan Shinjuku Store, Men's Building .


Stylist: Masanori Takahashi
Hair & Make-up: Chiho Hatae
Model:
Kota Komatsu
Eiri Kazama (Velbed.)


*All prices include tax.
*The information in this article is current as of the time of publication. Product information may be revised or changed without notice.


For inquiries, please contact Isetan Shinjuku Store, Men's Building
Phone 03-3352-1111 Main representative
For inquiries via email, please click here.