Currently, a limited-time event featuring DIOR 's "Summer 2022 Men's Collection" is being held at Isetan Shinjuku Store, Men's Building, 1st Floor, The Stage . In addition to the latest collection including ready-to-wear clothing, bags, and shoes, including pre-sale items, the interior, which is enveloped in a breathtaking world view and aesthetic that resonates with the runway and campaign, is also a must-see!

A wonderland that pays homage to the history of the Maison.

A gigantic white rose sculpture, easily taller than a person, suddenly appeared in Isetan Shinjuku Store, Men's Building . Its true identity is the "rose" that graced the runway at DIOR 's "Summer 2022 Men's Collection," one of Paris's most prestigious couture houses.


This rose is, of course, the very rose that Christian Dior loved so dearly and that has continuously inspired the Maison.

Men's Artistic Director Kim Jones has created a powerful collection this season that reflects and reinterprets the Maison's savoir-faire (traditional techniques, motifs, and design codes), such as beautiful tailoring, "Dior Oblique," and "Toile de Jouy," paying homage to the Maison's history.

The store's interior, built to perfectly reflect the collection's worldview, is adorned with a vibrant gradient of colors ranging from green to pink, and features the maison's iconic "rose," a flower beloved by Monsieur Dior.

DIOR 's "Summer 2022 Men's Collection" is available for a limited time until February 15th (Tuesday).

The first delivery of ready-to-wear clothing, bags, shoes, and accessories, titled "WAVE 1," is being released early and in a wide variety, but what really stands out are the items available exclusively at Isetan Shinjuku Store, Men's Building . The "CD Diamond" knit and Bermuda shorts, which feature the iconic pink from this season's color palette, are both exclusive to Isetan Shinjuku Store, Men's Building and are not yet available at the brand's flagship stores.



Furthermore, the "Saddle" bag, which has always been highly popular as an "IT" bag, and the "B23" series sneakers will feature models made with python leather. If you want to be sure to get your hands on these highly sought-after items, you shouldn't miss this opportunity.

While the atmosphere inside The Stage is overwhelming, until February 15th (Tuesday), when this event is being held, the escalators from the basement to the 3rd floor of Isetan Shinjuku Store, Men's Building are wrapped in a DIOR color gradient. This is also well worth seeing.

Why not be the first to experience "Dior Summer" at Isetan Men's, which has been taken over by DIOR ?

Text:Junya Hasegawa (america)

*Due to this being an imported product, there may be delays in delivery.
＊The information in this article is current as of the time of publication. Product information may be revised or changed without notice.
* Click here for Mitsukoshi Isetan remote shopping

For inquiries, please contact: Isetan Shinjuku Store, Men's Building 1st Floor, The Stage, Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.