From Wednesday, September 15th to Tuesday, September 28th, THE ROW will be hosting a men's pop-up store at the Men's Creators section on the 2nd floor Isetan Shinjuku Store, Men's Building . To commemorate this first-ever men's pop-up, a new bag collection, "TRAVEL CAPSULE," made from nylon canvas, will be available for pre-sale during the event.

Founded in 2006, THE ROW brand name, derived from London's Savile Row, reflects a respect for the finest fabrics, exquisite details, and perfect fit pursued by bespoke tailors.

Reflecting these values, the womenswear and menswear collections focus on the exceptional textures and precise tailoring techniques of the finest fabrics, creating new classics through a timeless perspective and unique attitude. Based on understated yet uncompromising quality, they pursue the strength of simple, stripped-down shapes.

This pop-up store will feature the full lineup of men's apparel, bags, and shoes from the Fall/Winter 2021 collection, which was presented for the first time as a combined men's and women's look. You can be among the first in Japan to see the latest collection.

Among them, the "TRAVEL CAPSULE" collection, which will be available for pre-sale during the event, is particularly noteworthy. Made from durable 3D nylon canvas, this collection features subtle leather piping on the handles and is characterized by its high-quality construction with attention to detail. Each style is also highly functional, with an inner pocket combining a zipper and snap button, and a removable tag.

At the store, you can enjoy the world of THE ROW in a space furnished with vintage furniture by designers such as Le Corbusier and Marcel Breuer.

Furthermore, ISETAN MITSUKOSHI LUXURY, Mitsukoshi Isetan's luxury online store, will be introducing THE ROW 's men's line from around 10:00 AM on Wednesday, September 15th.

► View THE ROW products at "ISETAN MITSUKOSHI LUXURY"