EVENT
2021.08.23 update

MASU | Limited edition blouson and studded pouch packed with meticulous details now available! 2021 Autumn/Winter Promotion underway.

08.25 Wed -08.31 Tue
Isetan Shinjuku Men's Building 2F Men's Creators

MASU , a brand that redefines everyday clothing to create new menswear and produces meticulous and thoughtful creations, will be holding a promotion at Isetan Shinjuku Store, Men's Building 2F, Men's Creators for the first time in about a year. From August 25th (Wed) to August 31st (Tue), the 2021 Autumn/Winter collection will be available in full, along with blousons and studded pouches exclusively at Isetan Shinjuku Store .


Jacket 63,800 yen

This season, MASU 's theme is "codes." Based on the idea that symbols should be interpreted differently by each individual, he named the collection "codes," the plural form of "code."
While paying homage to the accumulation of history, the brand is not bound by symbols defined by others. Instead, it freely inverts, twists, and playfully shifts meanings, combining codes to create collections that push men's fashion in a free direction.


exclusively at Isetan Shinjuku Store
Blouson 63,800 yen
*Since each blouson is a remade item, the design of each one will vary.
*This item is not available for purchase at the Mitsukoshi Isetan online store. Please inquire at the store for details on how to purchase it.

exclusively at Isetan Shinjuku Store
Studded pouch 22,000 yen
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*The Mitsukoshi Isetan online store is scheduled to begin displaying and selling the items around noon on Wednesday, August 25th.
*Sales will begin in stores on August 25th (Wednesday) at 10:00 AM. If the items are sold out in stores, they will not be available for purchase on the Mitsukoshi Isetan online store. Please be aware of this in advance.

This promotion showcases the 2021 Autumn/Winter collection with an extensive lineup. The highlights include a blouson and studded pouch, exclusively at Isetan Shinjuku Store .

Last year's exclusively at Isetan Shinjuku Store sold out immediately during a promotion. This year, a limited-edition blouson from this special collaboration is made using vintage curtain fabric. Studs, which are a symbol of this season, are embedded in the fabric, giving it a special feel.

And another item is a studded bag with studs embedded in a white leather body. This piece embodies MASU 's signature style this season in both color and design, and its convenient size will make it a great accent piece for any outfit.

►View MASU products at Mitsukoshi Isetan Online Store

►Mitsukoshi Isetan Online Store | Find the latest information on men's creators and men's contemporary wear here.

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Event Information
MASU /Winter 2021 Promotion
  • Event period: August 25th (Wed) - August 31st (Tue)
  • Venue: Isetan Shinjuku Store, Men's Building 2nd Floor, Men's Creators
*Please note that due to various circumstances, the event may be changed or canceled without prior notice.
*Click here for information on business hours.

Shop online at "Mitsukoshi Isetan Remote Shopping"

Wherever you are, you'll be treated to the same level of service you'd expect at a department store, even when purchasing items in-store.
Within the app, you can handle everything from customer service to payment and product pickup, no matter where you are.
You can view the items in person via chat or video call.
To use Mitsukoshi Isetan Remote Shopping, you need to log in to the dedicated app.
For further information on how to use it, please see here.
About Mitsukoshi Isetan Remote Shopping
Text: ISETAN MEN'S net

＊All prices include tax.
＊The information in this article is current as of the time of publication. Product information may be revised or changed without notice.

For inquiries, please contact: Isetan Shinjuku Store, Men's Building 2nd Floor, Men's Creators, Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.

For inquiries via LINE WORKS, please click here.

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