2021.08.07 update

Holy Shit makes its debut at the men's department, and an Isetan-exclusive color "HOLY-chan" statue is also on display.

08.11 Wed -08.24 Tue
Isetan Shinjuku Men's Building 6F Men's Contemporary

HOLY SHIT, a cafe and item shop that opened in Kamiuma, Setagaya-ku in March 2019, will be holding its first promotion at Isetan Shinjuku Store, Men's Building 6th floor, Men's Contemporary, from August 11th (Wed) to August 24th (Tue). During the event, the brand's iconic "HOLY-chan" T-shirts, as well as popular goods such as rugs and statues, will be available.

HOLY SHIT (meaning "Awesome!") has been a hot topic since its opening, thanks to its name and the mascot character "HOLY-chan," designed by painter Tomoo Gokita. Editor Takahiro Inoue is in charge of planning and producing original items, and not only Gokita but also Hiroshi Iguchi and Kensei Yabuno participate in designing T-shirts and other items, making it a playground for "people in that circle."

Formal HOLY-chan T-shirt: 5,500 yen

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*Sales will begin at noon on Wednesday, August 11th at the Mitsukoshi Isetan online store.



HOLY-chan Statue (Small) 4,400 yen

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*Sales will begin at noon on Wednesday, August 11th at the Mitsukoshi Isetan online store.



HOLY SHIT Rug Mat ¥16,500

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*Sales will begin at noon on Wednesday, August 11th at the Mitsukoshi Isetan online store.

Holy Shit is holding its first-ever promotion Isetan Shinjuku Store, Men's Building bringing with it a variety of original items. During the event, popular goods such as rugs and statues will be available, including the brand's iconic "HOLY-chan" T-shirt designed by Tomoo Gokita. The popular "HOLY-chan" statue, which sells out instantly at their direct stores, will be specially made available in an Isetan exclusive color. There will also be special items not listed here, so don't miss out.

▶Latest In-Store Information | Isetan Shinjuku Store, Men's Building 2nd & 6th Floors



Event Information
Holy Shit Promotion
  • Venue: Isetan Shinjuku Store, Men's Building 6th Floor, Men's Contemporary

*Please note that the event may be changed or canceled due to various circumstances.

*Click here for information on business hours.

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Text: ISETAN MEN'S net

*All prices include tax.
*The information in this article is current as of the time of publication. Product information may be revised or changed without notice.

For inquiries, please contact Isetan Shinjuku Store, Men's Building 6th Floor, Men's Contemporary, Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.