NEWS
2021.08.05 update

Embrace the scent of trees. Two new fragrances have been added to Baum's "Eau de Cologne" line!

BAUM, a brand that develops skincare and fragrance items under the theme of "coexistence with trees," will be releasing two new fragrances of its "Eau de Cologne," which features modern blends of tree-derived scents, at the Isetan Isetan Shinjuku Store, Men's Building 1F Cosmetics, and the Mitsukoshi Isetan online store starting August 5th (Thursday).


Eau de Cologne Forest Embrace (60mL) ¥11,000 View Product
Eau de Cologne Symphony of Tree (60mL) ¥11,000 View Product

Baum's "Eau de Cologne" is appealing for its fragrance that evokes the gentle and refreshing feeling of a forest bath. In addition to "Woodland Winds," which is currently on sale and features a refreshing scent like a breeze blowing through a lakeside forest, two popular fragrances that are also available in room sprays and hand and body care items will be added from August 5th (Thursday). You will be able to enjoy even more woody scents to suit your preference.

"Forest Embrace" evokes the image of meditating in a deep, silent forest. The smoky, mystical harmony of trees and plants creates a scent that evokes a sense of peace amidst deep greenery. "Symphony of Trees," on the other hand, is inspired by a paradise in the sky where wildflowers bloom in abundance on a plateau. It's a positive scent with the sweet aroma of trees and flowers, full of vitality.

The geometrically designed packaging of this "Eau de Cologne" is striking and can be displayed as an object in your living room or your favorite place. It's also recommended for a change of pace while working from home or for refreshing your mood during your time at home.

▶View Baumkuchen products at Mitsukoshi Isetan Online Store

▶Mitsukoshi Isetan Online Store | Men's Cosmetics & Fragrance Selection is available here.

Related articles

・[Feature] Be captivated by the rich fragrance of BAUM, themed around "coexistence with trees"
・The currently trending brand Baum has arrived at Isetan Shinjuku Store, Men's Building ! It offers a lineup of skincare and mindcare items that focus on the "power of trees."

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＊The information in this article is current as of the time of publication. Product information may be revised or changed without notice.


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