CS 1950, a water-based pomade that updates the oil-based pomade of CREAM SODA, which was popular in the late 1970s, is now available for the first time at the Mitsukoshi Isetan online store. Furthermore, a promotion will be held atIsetan Shinjuku Store, Men's Building 1st floor Cosmetics from August 25th (Wed) to September 7th (Tue).

Cream Soda is a brand that influenced Japanese street culture and is known as synonymous with the 50s boom that swept across Japan in the late 1970s. It was a popular oil-based pomade with a spicy and sweet scent at the time.

To recreate that pomade as a water-based pomade, they spent many months developing and reviving it as "CS POMADE 1950." Furthermore, it is produced by "Sakamoto Koseido," which is also famous for producing COOLGREASE SUPERIORE .

Water-soluble pomades that can be easily washed off with water are characterized by their shine and hold, but this "CS POMADE 1950" is appealing because it has a beautiful shine that is very close to that of an oil-based pomade, and a firm texture that provides a solid hold.

The fragrance, meticulously crafted to recreate the scent of that era, has a perfect balance of spiciness and sweetness, creating a soft and elegant aroma. In other words, you can experience the scent of the 70s.

This time, Mitsukoshi Isetan Online Store will be launching CS1950, and from August 25th (Wed) to September 7th (Tue), a promotion will be held at Isetan Shinjuku Store, Men's Building 1st floor Cosmetics. This will be a special opportunity to see and touch the actual products, so please look forward to it.

CS 1950 POUCH SET 2,750 yen

Set includes: Pomade (220g), nylon pouch * Isetan Shinjuku Store, Men's Building exclusive

View Products

View CS1950 products at the Mitsukoshi Isetan Online Store

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