EVENT
2021.07.14 update

VT Cosmetics | Popular Korean cosmetics make their debut in the men's department! Introducing a series containing hyaluronic acid to moisturize your skin.

07.14 Wed -07.27 Tue
Isetan Shinjuku Men's Building 1F Cosmetics

VT COSMETICS, a cosmetics brand that is gaining popularity in South Korea, a country known for its beauty industry, will be appearing at Isetan Shinjuku Store, Men's Building 1st Floor Cosmetics section from July 14th (Wed) to July 27th (Tue).

VT Cosmetics is a popular South Korean cosmetics brand known for its skincare and cosmetic products based on skin science technology. Offering a diverse range of products to address various skin concerns, the brand's items are affordable and recommended for daily use.

This time, at Isetan Shinjuku Store, Men's Building , we're introducing a series of products formulated with hyaluronic acid, specializing in moisturizing effects to hydrate the skin. Containing eight types of hyaluronic acid, it allows moisture to penetrate deep into the stratum corneum, leading to moisturized and healthy skin.

From left
VT Super H Foam Cleanser: ¥1,815 (300mL)

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VT Super H Skin: ¥2,970 (300mL)

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VT Super H Emulsion: ¥2,970 (250mL)

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The first step in moisturizing skincare is a deeply cleansing balm packed with moisture. The rich lather and blue capsules (*) help to revitalize skin damaged by dryness as it washes away impurities.

(*) Corn starch (abrasive), ultramarine (coloring), hydroxypropyl methylcellulose (emulsifying stabilizer), sodium carbomer (emulsifying stabilizer)

This lotion provides refreshing moisture to dry skin, leading to a smooth and refined complexion, while the emulsion creates a dewy, radiant look as moisture adheres to the skin. Both products lock in moisture for a long time, replenishing oil and water to leave your skin soft and supple.

From left
VT Super H Seven Days Mask: 990 yen (120g x 7 sheets)

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VT Super HC Mask: ¥2,970 (7.5g x 10 sheets)

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This 7-day intensive mask prevents dryness and retains moisture; its thin sheet adheres closely to the skin, leaving it feeling fresh, hydrated, and supple.

This hyaluronic acid clay mask, which gives skin firmness, removes sebum, dead skin cells, and pore waste that cannot be removed with regular cleansing, while replenishing moisture. Each mask comes in individual packets, making it easy to use whenever needed.

VT Super Hyaluron Starter Set: ¥4,785
* exclusively at Isetan Shinjuku Store

■Set contents
VT Super H Foam Cleanser (300mL)
VT Super H Skin (300mL)
Original shop bag, original headband, original sticker, original ballpoint pen, 3 sachets (lotion, emulsion, cream)


*Sales are scheduled to begin around July 21st (Wednesday) at the Mitsukoshi Isetan online store.

This starter set, featuring popular facial cleanser and lotion, comes with VT original merchandise and a shopping bag – a great value set. Recommended for those who want to try the products first, this set is exclusively at Isetan Shinjuku Store , so don't miss out!

View VT Cosmetics products at the Mitsukoshi Isetan Online Store.

Isetan Shinjuku Store, Men's Building 1st Floor, Cosmetics Official Instagram (@isetanmens_cosmetics)

Event Information
VT Cosmetics Promotion
  • Venue: Isetan Shinjuku Store, Men's Building 1st Floor, Cosmetics

*Please note that the event may be changed or canceled due to various circumstances.

*Click here for information on business hours.

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Text: ISETAN MEN'S net

＊All prices include tax.
＊The information in this article is current as of the time of publication. Product information may be revised or changed without notice.

For inquiries, please contact: Isetan Shinjuku Store, Men's Building 1st Floor, Cosmetics Department, Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.

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