ISETAN HOME HOTEL is a pop-up shop offering a curated selection of items that bring a special, hotel-like feel to your time at home. Edenworks, which caused a sensation at its online-only pop-up held in May, will be making its debut at Isetan Shinjuku Store, Men's Building 1st floor Cosmetics, from June 23rd (Wed) to July 6th (Tue).

Edenworks, run by flower creator Emi Shinozaki, is a dried flower shop that explores the possibilities of flowers with its unique sensibility and creates new works using plants and various items. Located in Oku-Shibuya, the shop is based on the concept of compounding herbs in a pharmacy, and customers can enjoy original dried flowers that are blended to their liking based on a consultation. The flowers are then sealed in packaging to protect them from moisture and insects.

This time, at Isetan Shinjuku Store, Men's Building , we're introducing a floral letter that you can send by attaching a stamp and dropping it in the mailbox.

Shinozaki was saddened by the fact that, with the widespread use of mobile phones and the ease of sending emails and messages, people have stopped sending handwritten letters. Therefore, he conceived of "Postflower," a concept that uses the power of flowers to send "feelings" along with handwritten messages.

"Post Flower," a package containing several types of flowers selected by Ms. Shinozaki, comes in a hard case, allowing you to include letters or other items. You can simply attach a stamp and drop it in the mailbox, and it will arrive in your home mailbox as a three-dimensional floral letter.

Dried flowers, which gradually fade in color over six months to a year, developing a beautiful, muted tone, are easy to handle and can be enjoyed for a long time. Why not send a colorful bouquet of flowers along with a handwritten message to someone special you can't see often?

View Edenworks products at the Mitsukoshi Isetan online store.

During the promotional period, we will also be introducing meraki, a lifestyle cosmetics brand from Denmark that appeared at ISETAN HOME HOTEL. Their diverse lineup features high-quality, natural ingredients. Since these products are usually only available online, don't miss this special opportunity to see and try them in person.

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